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CARLSBAD, Calif. (KGTV) - A new law, passed unanimously by the Carlsbad City Council, will allow any place with a license to serve food and alcohol to also host live entertainment.Previously, only places that served primarily food were allowed to have live music or shows."What we’re looking at is more of the solo artist, the pianist, more of the acoustic music that we’re seeing a trend in the rise all over," says City Village Manager Claudia Huerta.The city hadn't updated its live entertainment rules since 2017. Huerta says business owners had requested the change to keep pace with other similar coastal cities. Now, they can apply for a permit to have live entertainment, including music, DJs or other performers like hypnotists and comedians."The village is a special place," says Zac Markham, who owns Humble Olive Oils on State Street. "I really think this will raise bar of the village and make it a place to be for Carlsbad and all of our county."Not everyone is excited about the change. Some neighbors worry that more music will lead to more people and more problems, especially late at night."The whole purpose of that is to get more business, right? I understand, that’s a valid business reason," says Carlsbad Barrio resident Simon Angel. "But is it appropriate for the communities that are going to be impacted by it? We already have people walking through at night. Sometimes they stop and relieve themselves or they get sick in people's front yards."Huerta says the city is working to make sure that doesn't happen. Every application for an entertainment permit will be reviewed by the police. And the City Council will revisit the program after 6 months to make sure it hasn't created any problems.The new ordinance goes into effect in April. However, Huerta says the Village still has to adapt its master plan before the change can take effect. That may not happen until the fall. 1911
CARLSBAD, Calif - — Steve Conboy stands next to a table of wood shavings - surrounding a miniature model of an animal exhibit.He's about to light the tables corners on fire.“Pretty flammable, dry to the bone,” he says. “In a Santa Ana wind it would burn pretty quick.”But along the way, the fire suddenly stops progressing. Conboy says the unburned area has been coated with his product - called the Mighty Fire Breaker.“We have to do more than what we're doing,” conboy says. “We can't just add more firefighters to these type of fires, because there's just too much fuel, and too many houses in wildland territories.”Conboy says the product is environmentally safe, and can be applied to vegetation and wood, he says it can defend a fire's advance for up to a month.His company sells a 50-gallon backpack for ,500, and can also fly a drone to spray hard to reach areas.He also now has the support of Jeff Bowman, who served as San Diego's fire chief during the 2003 Cedar Fire. Bowman’s now speaking out in support of the Mighty Firebreaker.Bowman says he's not being paid and he's not an investor. Instead, he says he believes the firebearker can help firefighters, still dealing with persistent staffing issues.“I just hope somebody sees this and says, 'Let's make the effort to at least try it in a trial burn and see how well it works,'” Bowman said.A spokesman for CalFire says the agency is not using the product, but that it was unclear what the future may hold. 1481

Casper has mastered how to sell mattresses in a box online. Now the company will test its strength at the store.CEO Philip Krim said Casper will open 200 stores across the country in the next three years. The Wall Street Journal first reported the company's plans."It will give us a footprint to help educate consumers," he said in an interview.The announcement is a clear signal that Casper, an online startup that launched in 2014, believes a physical presence is still a crucial part of retail.Casper has recently rolled out 19 pop-up stores in markets like New York and San Francisco, and Krim said they are beating expectations, convincing the company to expand deeper."The presence of physical stores increases both offline as well as online sales," said Barbara Kahn, a marketing professor at Wharton.A permanent store footing will help Casper build loyalty with current customers, gain exposure among new shoppers, and increase impulse buys that can only come from browsing physical locations, she said.In addition, people usually want to try out mattresses and bedding before they make a final purchase, and stores will give Casper another way to appeal to them.The plan marks a new front for Casper, which broke into an industry controlled by brick-and-mortar retailers like Mattress Firm and Sleepy's.Casper distinguished itself by pricing the only mattress it sold at the time below its competitors, as well as offering free delivery and a 100-day trial period at home."Consumers have long gone into traditional mattress stores feeling uninformed and have been subject to ridiculous price points," said Bob Phibbs, CEO of the consultancy Retail Doctor.Casper offers just three varieties of mattresses, which gives it an advantage over rival mattress stores that offer a confusing array of soft, firm, foam, springy, and everything in between, Phibbs noted.Casper gained attention online with customers posting videos of themselves unboxing mattresses on social media, racking up 0 million in sales during its first full year.As it continued selling direct-to-consumer online, moving into bed frames, sheets, pillows, and dog mattresses, Casper partnered with retailers like Nordstrom, Target, and West Elm to increase distribution.Stores will help Casper stand out in a crowded mattress environment. Digital rivals such as Purple, Leesa, Tuft & Needle, and Yogabed have cropped up, while legacy retailers have taken a page from Casper, introducing delivery in a box."By opening stores, they are upping the ante to compete, and less well-funded competitors may be at a disadvantage," said Kahn.Amazon has also become a huge mattress player, increasing its sales in 2017 by 82% from the prior year, estimated research firm One Click Retail. Casper is only one of dozens of mattress brands Amazon sells.As Casper moves into brick-and-mortar territory, Mattress Firm is retrenching. Mattress Firm has closed 200 stores in 2018, according to Coresight Research, a retail think tank.Reuters reported this week that it was weighing a bankruptcy filing to close some of its 3,000 stores that were losing money.The company declined comment through a spokesperson.Casper is playing a different game than Mattress Firm, though.Online retailers like Casper and Warby Parker want stores to help it achieve scale advantages, while legacy retailers are trying to escape malls and invest in delivery and supply chains to survive online, said Jefferies analyst Randal Konik. 3489
CARLSBAD, Calif. (KGTV) - The Carlsbad Pumpkin Patch is officially open for the 2020 season. Located at 1050 Cannon Road just off Interstate 5, the pumpkin patch will be open every day through Nov. 8 from 9 a.m. to 7 p.m.The family business has been a u-pick strawberry company since 1972, adding pumpkins and a corn maze in the last six years.This year, there will be two corn mazes. One will be haunted beginning Oct. 2. There is also a bounce house and food vendors on the weekends. Brand new this year is an apple cannon that shoots apples more than 100 MPH. Scattered around the lot are sanitizing stations, and the pumpkin patch was also moved closer to the front so visitors do not have to ride a tractor to get to the pumpkins.It’s for general admission ages six and up, and each activity has an additional cost. 831
CAMP PENDLETON, Calif. (KGTV) - Camp Pendleton issued an alert Friday for a Marine missing on a recreational backcountry ski trip. 1st Lt. Matthew Kraft left for Kearsarge Pass on the Sierra High Route Feb. 23 and was scheduled to return Mar. 4 or 5 near Bridgeport. His rental car, a gray 2016 2-door Jeep Wrangler has not been found at the trip’s starting point in Independence. 11 law enforcement, federal, and state agencies are searching for Kraft. The Fresno County Sheriff, CHP, and Air National Guard have been conducting aerial searches. Anyone with information is asked to call authorities. 608
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