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When traveling to many places, it’s required to quarantine or get tested for COVID-19 before and after you arrive.Starting Thursday, Iceland is going to let visitors skip all of that if they prove they've had COVID-19 and recovered. But for now, travel from the U.S. to the country still isn't allowed.So, are these so-called immunity passports a good idea?Dr. Ania Wajnberg at Mount Sinai has been studying COVID-19 antibodies since March. Her team has tested more than 80,000 people in the New York area, and they’ve found the majority of people who had COVID-19 form moderate or high levels of antibodies.“Since March and April, almost everybody has maintained their level of antibodies. We do see a slight decrease, but overall, they've maintained their antibody levels,” said Wajnberg.But it's not entirely clear how long immunity does last and how good the protection against COVID-19 is.Wajnberg says we also don't have a lot of data on whether people who have antibodies could still possibly carry enough of the virus that they could spread it.The World Health Organization has advised against immunity passports. It says there's not enough evidence of immunity from antibodies alone.“I think given that we know that many or most people likely have some protection, this is not an unreasonable way to begin to open up society in a safer way than just throwing open the doors and hoping for the best,” said Wajnberg.Iceland's chief epidemiologist says he doesn't think it's fair to people who've had COVID-19, that they shouldn't be allowed to travel freely afterward.Critics of immunity passports warn they could potentially reward reckless people who become infected after ignoring COVID-19 rules or take away more of our medical privacy. 1755

When will companies learn the golden rule: Think before you tweet.Keurig and other brands caught flack from all sides for how they responded to social media calls to distance themselves from Fox News host Sean Hannity. Companies walked back statements they made on Twitter or struggled to explain their actual relationships to Hannity -- in each case stoking the social media fires.Critics targeted companies that advertised on Hannity's syndicated radio show as well as his Fox News program after Hannity appeared to defend Alabama Republican Senate candidate Roy Moore on Thursday. Moore has been accused of sexual misconduct with teenagers, including a 14-year-old girl. He has denied the allegations.The firestorm began in earnest on Friday. Angelo Carusone, president of liberal watchdog group Media Matters for America, appealed directly to brands like Keurig to cut advertising ties with Hannity."Good afternoon @Keurig. You are currently sponsoring Sean Hannity's show ... please reconsider," Carusone wrote on Twitter.Keurig responded the next morning. The company said on Twitter: "We worked with our media partner and FOX news to stop our ad from airing during the Sean Hannity Show."Keurig's response was praised by Hannity's critics. But it sparked a backlash from Hannity's supporters, who started a #BoycottKeurig hashtag and, in some cases, even smashed their own Keurig machines.By Monday, Keurig CEO Bob Gamgort had apologized for how Keurig responded."The decision to publicly communicate our programming decision via our Twitter account was highly unusual," Gamgort wrote an internal memo to employees. "This gave the appearance of 'taking sides' in an emotionally charged debate that escalated on Twitter and beyond over the weekend, which was not our intent."Keurig wasn't the only company to walk back its initial response to the Hannity controversy.Realtor.com tweeted on Saturday "we are not currently, and will not be running TV ads on Hannity." But it later deleted the tweet, and on Sunday it posted a statement to its corporate blog with a very different message: "We will continue to place ads across a broad range of networks, including Fox News and its top shows."Reddi-wip, which is owned by ConAgra, tweeted on Monday "our objective has always been to reach fans in ways that align with our values. Therefore, we are removing our ads from the show," in response to a user who asked the brand not to support Hannity. Later, the company said "we removed Hannity from our advertising plans," adding on Tuesday, "this program has not been included in our media plan for a long time."A ConAgra representative confirmed on Tuesday that the company has not advertised with the program for months, but added that the controversy hasn't impacted ConAgra's future plans.Irv Schenkler, Director of the Management Communication Program at New York University's Stern School of Business, said that companies need to take a balanced approach when developing their social media strategies. On one hand, firms should be engaging with their customers online. On the other, they should be wary of jumping into a controversy too quickly, he advised.Sometimes when companies tweet "they are acting from the seat of the pants, as opposed to taking a moment to analyze and examine the dimensions of the event or issue," Schenkler explained.By responding too quickly on social media, companies may end up exacerbating controversies that may fizzle out on their own, he said.Brayden King, a professor of Management and Organizations at Northwestern's Kellogg School of Management, said Twitter can be an easy way for brands to get messages to a large audience. "Twitter reaches a lot of people very quickly," he said, while "a press release can be ignored by the very people you want to see it."But companies do face a risk when they use social media platforms to disseminate a position. "If you don't think through the media strategy carefully, you can expose yourself to criticism from other people -- including people you see as potential customers," King said.Schenkler added that brands may sometimes forget how public their Twitter interactions are."What [brands] might consider to be business conversations are just out there, and people forget that," he said. "And they pay the price sometimes."To protect themselves, Schenkler said, companies may want to enact a social media process or protocol that prioritizes the brand's ultimate objectives -- and keep it in mind when responding to a controversy.  4534

With Congress debating the next economic relief package, American workers are set to lose additional unemployment money at the end of the week.The crisis has affected all sorts of workers, but one particular group is less likely to be able to recover – the older workforce.AARP found 30% of older workers lost jobs or income because of COVID-19.Research from the Great Recession found it takes older Americans twice as long to get back into the workforce. If they do, they almost always never end up making the money they used to.AARP is also concerned businesses might be reluctant to hire older workers because of the increased risk to the virus.“There’s now five generations for the first time ever in the workforce, so having that diverse age will actually help in bringing products and services to the market that appeal to a wide range of age of people,” said Susan Weinstock, VP of Financial Resilience at AARP.Prior to the pandemic, businesses were looking to recruit older workers because of their unique soft skills: being empathetic, calm under pressure, and a good listener.Multigenerational workforces tend to be more efficient, productive and have fewer errors and absenteeism.“Think about something that happened at work when you are 25 and then when you are 55 and something similar happens you have some perspective you can bring,” said Weinstock.AARP has resources specific for older workers affected by the pandemic, including a jobs board with a lot of remote work for those concerned about going to work in person. 1543

When it comes to things like the economy or the military, the United States is considered among the strongest countries in the world.But when it comes to education, the U.S. isn’t making the grade, says Dr. Tanji Reed-Marshall with the Education Trust, a Washington D.C.-based group that aims to pinpoint and fix problems and inequities in education.Through nationwide research, Dr. Reed-Marshall found fixing our schools’ funding could be the ticket to better curriculums, improving classroom leadership and creating quality education in America."It's really important for us to understand how we think through where dollars go," says Dr. Reed-Marshall.Dr. Reed-Marshall says the billion in federal funding is not enough and isn’t going to the right places."In this country, zip code still tells the story about what you're likely to receive and the quality of it," says Dr. Reed-Marshall.Teacher Chrystal Miller stresses the notion that all areas aren’t created equal when it comes to getting a piece of the education pie. If she had to give education funding an overall grade, she says it’d be a D or an F.Miller came from a rural public school in Arkansas to the Washington Leadership Academy, a public charter in D.C. She says the difference in zip code is night vs day, and it shouldn’t be that way."Schools and students should be funded based on their need and not necessarily because you're at this zip code or you have this kind of family background or this kind of economic status,” Miller says. According to research by the Education Trust, students who live in lower income areas get about ,800 fewer tax dollars per student.Dr. Reed-Marshall says tax dollars drive education dollars. She believes there needs to be equal distribution of the tax dollars to raise the U.S. to the top of the ranks and in order to create an even and quality playing field, regardless of where students live. 1919

While President Donald Trump has pushed hardline immigration policies and vilified undocumented immigrants, his private club in New Jersey has employed people who managers allegedly knew were in the country illegally, The New York Times reported Thursday.The Times found two women who say they entered the United States unlawfully but were employed at the Trump National Golf Club in Bedminster, New Jersey.Victorina Morales, a native of Guatemala, told the newspaper she had crossed into the US illegally in 1999 and was hired at the club in 2013 as a housekeeper using phony documentation.Another woman, Sandra Diaz, who's from Costa Rica and is now a legal resident of the US, said she was also undocumented when she worked at Bedminster between 2010 and 2013, the Times reported."We have tens of thousands of employees across our properties and have very strict hiring practices," Amanda Miller, a spokeswoman for the Trump Organization, said in a statement provided to CNN. "If any employee submitted false documentation in an attempt to circumvent the law, they will be terminated immediately."The Times noted there is no evidence that Trump or Trump Organization executives knew of the two women's immigration status.However, the women told the newspaper that at least two supervisors at the club were aware and took steps to help them avoid detection and hold on to their jobs.Diaz claimed to The Times that "there are many people without papers" and said she had witnessed several others hired though they were also undocumented.The attorney for the two women accused their supervisor at Bedminster of not only knowing about their undocumented status but also abusing them and threatening to have them deported."While working at Donald Trump's estate in Bedminster and interacting with the President and his immediate family, my clients and others were repeatedly subjected to abuse, called racial epithets and threatened with deportation," said Anibal Romero in a statement Thursday."Ironically, the threats often came from the same supervisor who had employed them despite knowing their undocumented status and even provided them with forged documents," she added. "This toxic environment was designed to intimidate these women, leaving them fearful for their safety and the safety of their families."Morales told The Times that she understood she could be fired or deported by going public with her story. According to the Times, Morales has applied for protection under asylum laws and is exploring a lawsuit claiming workplace abuse and discrimination. She also claimed to the newspaper that a housekeeping supervisor at Bedminster made insulting comments about her intelligence and undocumented status.The Trump Organization "did not comment specifically" on Morales or Diaz when asked by the Times.Trump's campaign was buoyed by his harsh stance on illegal immigration and promises of a border wall paid for by Mexico. As President, Trump has pushed for increased border security and a merit-based immigration system.The Washington Post said in 2015 that it had interviewed workers during the construction of Trump International Hotel in Washington who said they had entered the country illegally. Trump at the time denied hiring undocumented workers to build the hotel, according to CBS News.His other properties have relied on foreign guest workers.Trump's Mar-a-Lago Club in Palm Beach, Florida, and his golf course in Jupiter, Florida, filed documents in 2017 to bring in additional foreign workers under the H-2B visa program.The-CNN-Wire? & ? 2018 Cable News Network, Inc., a Time Warner Company. All rights reserved. 3651

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