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There's growing concern among parents that the pandemic will impact development for their kids.“It hasn't just been COVID, right? We've learned, you know, our youngest children have learned to fear other human beings,” said Dr. Kathryn Hirsh-Pasek, Director of Temple University’s Infant Language Laboratory.Hirsh-Pasek is a professor of psychology and a senior fellow at the Brookings Institution. She describes the current environment as a “social hurricane.”Toddlers can't interact with each other and they pick up on the fear that their parents may have.“We may think that we hide all of this from our children, but a lot of times we don't,” said Hirsh-Pasek.She thinks most toddlers will recover in their developmental process. Eventually, they'll be back on playgrounds or in schools, learning and socializing with other kids and adults.But kids from families that have been more seriously impacted by the pandemic may struggle more, especially kids whose parents lost their jobs or who come from underserved communities that have been hit harder by the virus.“There will be some gaps they need to overcome, and I think we need to be prepared with mental professional to, to help all those children thrive,” said Hirsh-Pasek.As Hirsh-Pasek points out, history has taught us most kids are resilient. We've lived through other crises before.In the meantime, parents can help kids navigate how they're staying connected without face-to-face interactions. 1465

Thursday's NBA Playoff showdown between the Golden State Warriors and Houston Rockets was a pivotal game, one that could decide who advances to the NBA Finals. But the NBA Finals and basketball were not on people's minds for a few brief minutes before tip-off. Instead, last week's mass shooting at Santa Fe High School in Texas dominated the thoughts of those in attendance as the Rockets welcomed survivors from last week's mass shooting, which killed eight students and two teachers. Graduates from Santa Fe High School, along with the town's first responders, were in attendance and honored in a pregame ceremony. There was also a moment of silence in memory of the 10 people who lost their lives.  735

'Tis the season for spicy lattes, fast food turkey sandwiches and pumpkin-flavored everything.If you're a fan, you'd better act fast: They won't be around for long.That's by design. Seasonal items are an important marketing tool for the food industry, according to Alexander Chernev, a professor of marketing at Northwestern University's Kellogg School of Management.Limited releases almost give consumers a Pavlovian response. For example, when the weather turns colder, Starbucks customers habitually get excited about Pumpkin Spice Lattes. In November, customers come in to check out the new holiday cups."When you have these exclusive products, which exist for a short period of time, it gives people a reason to come to the store," Chernev explained.It's not just Starbucks that comes out with seasonal specials: Dunkin' Donuts announced a whole slew of pumpkin-flavored treats in August. McDonald's is getting ready for winter with the McRib. As the holiday season gets into full swing, we'll be sure to see Santa on Coca Cola bottles, turkey sandwiches from Subway and more. In the spring, it'll be Girl Scout cookie time.Related: The McRib is back at McDonald's For fast food chains in particular, which rely on familiarity, holiday items can offer consumers some variety."You need consistency because that's the brand mantra," said Chernev. "But no matter how much you like something, consuming something different ... increases the enjoyment of what you consumed before."Chernev says it's a neat marketing ploy: Although a specialty item may be exciting on its own, it can also remind consumers how much they like the basics.Seasonal offerings can also give brands a chance to test a new product. When Starbucks announced the return of the Pumpkin Spice Latte this year, it also unveiled the Teavana Pumpkin Spice Chai Tea Latte.And Chernev pointed out that seasonal menu items mean brands have something new to talk about every quarter.Starbucks says that's part of the rationale behind its seasonal drinks"We strive to provide our customers with unique, seasonal offerings to celebrate each season, and customer response has been extremely positive to that," a company spokesman said.Related: Hey, latte fans: Maple is having a moment this fallThere are some basic supply-and-demand economics behind limited-time releases too: Scarcity can build hype."It's a way to create excitement for the menu," said R.J. Hottovy, a consumer strategist for Morningstar.Items that might be popular for a few months probably wouldn't generate enough year-round demand.For example, when the McRib debuted in 1981, it was a dud. McDonald's pulled it from its menu four years later. Though it never achieved nationwide success, there were parts of the country where the McRib generated a solid enough fan base to bring it back every now and then."There's a lot of mystery around why the McRib comes and goes, but to be honest it's a local option based on consumer demand," a McDonald's spokesman said.The McRib works very well in the Midwest, but doesn't necessarily work as well in the coastal areas, Hottovy noted. That's why it makes sense to restrict the amount of McRibs that go on sale.Hottovy explained that sales typically rise for a short time when companies unveil seasonal items. But after a few weeks, that demand drops off after the core fans of the limited time product are satisfied.So enjoy your Pumpkin Spice Latte while it lasts. And let's be honest, you probably wouldn't want one in April.The-CNN-Wire 3526

This time of year, many people get Cinderella complexes and worry their financial lives will unravel if they don’t pay their tax bill by the stroke of midnight on April 17. But will the IRS really turn your assets into pumpkins if you don’t meet the deadline? Though the timeline varies (things can happen faster or slower, depending on the situation), here’s how tax pros say things often play out. 407

This election season, Demetrius Short is hustling to get his people to the polls.“We have the wonderful opportunity as African American men to be here today,” Short said to a group of young African American voters outside a polling site in Nashville, Tennessee. “The next John Lewis might be right here.”Short is the founder and CEO of the Transformation Life Center and Steps of Success 5K, nonprofits mentoring youth living in underserved communities. Now, Short and his team are using physical fitness to inspire political change by leading young Black men on runs and talking about becoming better people afterwards.“Going out, taking your niece and nephew that may not have a father, being that father or mother example to them and just be the change you want to see,” Short said.During this presidential election, Short is reaching out to college students from Fisk University, a private historically Black college in Nashville.“We’re here to come out here and inspire change in our community and inspire young people to really vote,” said Myles Harris, a recent Fisk University graduate.Harris says he is motivated to get more members of African American communities to have their voices heard and their votes counted.“A lot of people don’t vote because they don’t see the point, they don’t understand why it’s so important,” he said.Many members in the local African American community do understand the importance of this election and are calling this political movement inspiring.“Us Black folks are still fighting. It’s time for a change, man,” said Norman T. Wilson. “So, it’s good that they are trying to get them to vote. votes matter, whoever they vote for.”According to the Pew Research Center, the Black voter turnout rate declined in 2016, falling to 59.6% after reaching a record-high 66.6% in 2012.That’s a trend Short wants to change, not by swaying young people’s votes, but through politics, one step and one vote at a time“We don’t have to riot. We don’t have to do it the bad way,” he said. “We can go to the polls and we can do it the democratic way. The way that our country, I believe our country was set up to do."Editor's note: A previous version of this story erroneously said "African Africans" in the headline instead of Africans Americans. It has since been corrected. 2310