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If you use Alexa, listen to this. Instead of just playing your music or answering questions, it could soon tell if you're getting sick and suggest you buy things like cough drops or soup!It’s just one of the ways health marketers are using technology to reach consumers.A new thermometer app allows user to track fevers and symptoms. This flu season, Clorox paid to get that information and used it to target its ads to zip codes that had increases in fevers.Daren Duber-Smith, a marketing processor at MSU Denver, says this marketing technique isn’t new. Companies like Google and Facebook are already sharing user information.However, sharing health information is something new.“I don't think when people are buying thermometers that they necessarily really know that these devices can not only collect a lot of data about them, but that they're under current regulations they're allowed to share that data,” Duber-Smith explains. Kinsa, the company that makes the smart thermometer, says this so called "illness data" doesn't have any identifying personal data when shared with other companies. But Kinsa’s thermometer, as well as Amazon’s new patent that could enable Alexa to detect cold symptoms, are just two of many technologies raising questions about privacy.“I think when it comes to personal health, people might be willing to give up a little bit more privacy if they perceive that it's going to help them live longer and help them live healthier lives, or maybe save their lives in some instances,” Duber-Smith says.Still, Duber-Smith believes how much is disclosed should be up to the consumer. 1640
If American religion were traded at a stock exchange, your broker might be telling you to sell. The trend lines don't look great and haven't for quite some time.Social scientists and religious leaders have lots of theories about the long, slow slide, blaming it on everything from the internet to the politicization of conservative Christianity.A new Pew Research Center study offers something different: a survey of 4,729 Americans telling us precisely why they do (or don't) attend religious services.Some of their answers are unsurprising. Americans who don't believe in religion don't often attend church. Because duh.But the survey may confound other stereotypes about other Americans who rarely, if ever, attend church. As it turns out, they're all not atheists, or even members of the "spiritual but not religious" crowd. Many say religion is important in their lives, and lean conservative, politically."The people who attend religious services less often are not a monolithic group," said Becka Alper, a research associate at Pew.First, here are the top 10 reasons given by Americans who attend religious services at least once a month, according to Pew. Survey respondents were allowed to give more than one reason. The percentage refers to people who said this was a "very important" reason for their decision: 1329

In advance of hurricane season, Florida Power and Light is reviewing plans to make sure power is restored quickly after a storm. This week the company is holding its annual storm drill, simulating a Category 3 hurricane. During the drill, the company says it is incorporating lessons learned from Hurricane Irma, which knocked out power to 6.7 million electrical customers, according to the U.S. Energy Information Administration (EIA).EIA reports the rate of electric service restoration following Hurricane Irma was faster than Hurricane Wilma in 2005. Five days after Irma’s landfall, the share of customers without power had fallen from a peak of 64 percent down to 18 percent -- a recovery rate of about 9 percent of customers per day.Power outages during Wilma declined from 36 percent of customers to 16 percent by the fifth day after landfall. This is an average recovery rate of about 4 percent of customers per day. FPL credits the improvement to money spent on infrastructure improvements. Since 2006, more than 860 main power lines were hardened; within the next five to seven years FPL wants to harden all of them.Strengthened power lines perform approximately 40 percent better than non-strengthened lines, FPL said.This year, FPL plans to undertake the following additional initiatives to improve the reliabilityof service: 1416
IMPERIAL BEACH, Calif. (KGTV) - Police investigated Wednesday the discovery of a body at Border Field State Park in Imperial Beach.The remains were found about 11:15 a.m. at the beachfront park in South San Diego County.Details on the deceased person's identity, including gender and approximate age, were not immediately available, Lt. Michelle Craig said.There were no immediate indications of any suspicious circumstances related to the death.City News Service contributed to this report. 501
In advance of hurricane season, Florida Power and Light is reviewing plans to make sure power is restored quickly after a storm. This week the company is holding its annual storm drill, simulating a Category 3 hurricane. During the drill, the company says it is incorporating lessons learned from Hurricane Irma, which knocked out power to 6.7 million electrical customers, according to the U.S. Energy Information Administration (EIA).EIA reports the rate of electric service restoration following Hurricane Irma was faster than Hurricane Wilma in 2005. Five days after Irma’s landfall, the share of customers without power had fallen from a peak of 64 percent down to 18 percent -- a recovery rate of about 9 percent of customers per day.Power outages during Wilma declined from 36 percent of customers to 16 percent by the fifth day after landfall. This is an average recovery rate of about 4 percent of customers per day. FPL credits the improvement to money spent on infrastructure improvements. Since 2006, more than 860 main power lines were hardened; within the next five to seven years FPL wants to harden all of them.Strengthened power lines perform approximately 40 percent better than non-strengthened lines, FPL said.This year, FPL plans to undertake the following additional initiatives to improve the reliabilityof service: 1416
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