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Wednesdays are usually the best day to post on Instagram for Chelsie Petras, a 27-year-old social media influencer based in New York City.Petras, who runs an Instagram account focused on wine called @chelloveswine, says she has the most engagement on Wednesdays, likely due to the popularity of "Wine Wednesday," where users post memes and photos related to wine.But not this Wednesday. Facebook was hit with 421
When an Oklahoma mother almost had her 4-year-old snatched from her hands, another mom standing close by jumped in to help. The two moms came together for the first time since the incident on Wednesday.On Saturday, LeeAnn Carrol says a man followed her and her four-year-old son Wyatt into a Tulsa Barnes and Noble. LeeAnn was nervous, so she kept hold of Wyatt's hand."He was telling my son he could pick anything out in the store, and he could just walk out and it's on him. And then it was like, 'just come over here Wyatt, let's go see this.' and I said, 'let's not,'" LeeAnn said.Then, the unthinkable happened, as LeeAnn says the man grabbed Wyatt and tried to run off. That's when Danielle Ritchie, another mother standing by, jumped in to help."He kept saying, 'whatever you want son, pick out whatever you want, I'll buy it, son'," Danielle said. "I don't even know, it was so quick, I just remember grabbing his arm and saying 'no'."Danielle was in the store with her two daughters and her husband Cory. Cory stopped the man before he could leave the children's section, and shortly after police arrested him."It was just frightening, very frightening," LeeAnn said. "I'm still shaking about it, I'll probably never let go of that."Wyatt is fine, but his mom is still terrified."I don't want to leave him alone, I don't want to leave him out of my sight," LeeAnn said.Danielle says it's a moment she will never forget."It was worse than a nightmare," Danielle said.As mothers, they both have the same message after the close call. They warn parents to watch their surroundings, and if anything seems off, take the chance to step in.This article was written by Chris DiMaria for 1700
Venezuela's information minister has said that a huge power outage that has left most of the country dark for a week has been completely restored.The power failure left many homes without running water and 217
With a lot of states forcing businesses to close their doors over the past couple months, small businesses felt the pain of little to no foot traffic.Now, building customer relationships is more important than ever, and many businesses turned to the internet to help fill the gap in sales.“Everything happened, as we all know, in a matter of three days the world changed dramatically,” said Dawn Johnson, owner of Mainstream Boutique Aurora and Mainstream Boutique Castle Pines in Colorado. She’s been in business for seven years.“The passion of a small business owner goes so much deeper than people know. It’s like a child,” she said.Back in March, she was forced to close her doors. Her only solution was to move online.“I would come in on the weekend. My husband would hold the camera, my daughter who is 16 she would model the clothes,” Johnson explained. “We tried things we never tried before.” This included a virtual fashion show and a virtual selling event with one of their vendors.With limited resources, Jonson and her staff managed to post their items for sale on platforms like Instagram and Facebook in a matter of days.“Anything helps. Every time we get one sale on that I do a happy dance,” she said. And the reach of the internet brought in a following from all over.“One of the things we noticed is we had a captive audience for the first time ever,” she said.“We are social beings and I think our limitations on our social interactions have 100 percent changed the way we do so many things,” said Melissa Akaka, an Associate Professor of Marketing at the University of Denver. She does consumer insight research.“Small businesses have especially had to become innovative about how they can maintain a relationship with their customers when they need to follow all of the social distancing protocols that are in place,” she explained.Akaka said the pandemic has changed the way we buy things – and customer relationships, especially through social media, are more important than ever.“Those who have really strong brands and really strong community ties with their customers or their followers, I think have a better chance of being able to succeed on this type of platform because they already have their customers built in,” she explained.However, even companies with those strong ties are having a hard time.“We have a following, but we’re still a small family business,” said Steve Weil, President of Rockmount Ranch Wear. The company has been around 75 years, serving customers and other businesses with their clothing and other apparel. Rockmount went online back in 2001.“That has been our lifeblood quite frankly, because it enabled us to reach the world in a…disrupted retail landscape,” Weil explained. “Since COVID, it was part of our business that continued to operate whereas retail did not.”Long standing businesses like this, have seen hard times before.“Everything from tornadoes wiping our factories, to the Great Recession, and now this,” he said. “The secret of survival is never forgetting that disasters happen, and we’ve been through them every 10 years for 75 years.”Even with the help of the internet and social media, both Johnson and Weil saw a drop in sales in recent months.“It was less, it wasn't the same. But what it was able to do is keep us going because we literally would have had no income at all,” Johnson said.“Our sales plummeted to less than half of normal,” Weil said.Big social media sites like Facebook and Instagram are trying to make a difference by offering a platform for small businesses to market and sell. Facebook recently announced Facebook Shops, which will allow businesses to sell their items directly on their platform, without taking them to another site. Johnson said she plans on taking advantage of that as well.“The Facebook and the Instagrams of the world, it means a lot for companies to recognize how hard it is for small businesses. We’ll try anything to see if it works,” Johnson said.Akaka said when it comes to small businesses, there’s a lot of room for innovation, as customer relationships and online presence becomes more important.“Those who can figure out how to adapt and really think through solutions to not just their business problems but to their customers' problems,” she explained. “Those who can step up and be solutions for that are going to weather the storm much better.” 4395
WASHINGTON, D.C. — At the official National Columbus Day Celebration in Washington, D.C. on Monday, the pomp and circumstance was in full swing.This year, though, the city itself wasn’t part of the party. A few days before, the D.C. city council voted to change Columbus Day to Indigenous Peoples' Day. The city joined more than 100 cities and a half-dozen states around the country that have chosen to honor Native Americans instead of the Italian explorer whose arrival brought conflict with indigenous people.“Columbus has a complicated history, but there is not one figure in history that does not have a complex history,” said Anita Bevacqua McBride, vice chairwoman of cultural affairs for the National Italian American Foundation.She said they don’t want to see Columbus Day disappear. Rather, they argue, there’s enough room on the calendar for both days.“I think in an era of inclusion and greater understanding of the diversity of our history, I think that’s fair,” Bevacqua McBride said. “But it doesn’t in our mind, give license, to erase what he did in terms of exploration of the new world.”Two miles away, at the National Congress of American Indians, Kevin Allis is happy to point out some of the mementos in his office.“I’m very proud of this vest. This is my grandfather’s vest and my great-grandmother made it for him,” he said, pointing to a 100-year-old vest with intricate beading, hanging framed in his office. “That’s a very sentimental piece to my family and I.”Allis said the change from Columbus Day to Indigenous Peoples' Day has been a long time coming.“We’re not trying to rewrite history,” Allis said. “We’re just trying to make people take the time to look at what real history is and understand we play an important role in that.”Competing roles in history that are still being debated over a holiday in the present. 1866