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The holiday season leads the mad dash to the end of the year for businesses, but this year’s dash may look entirely different because of the pandemic.“Especially the grassroots efforts, connecting with them face-to-face. Unfortunately, right now, we can’t do that. So, we need to be thinking about now, ‘How can we get in front of people more frequently?’” said Lacey Book, a business consultant specializing in helping small businesses succeed. “Essentially, we need to get in front of people and cut through the noise of everything else.”In these challenging times, she offered specific tips for navigating through December.Among her ideas:Make sure your business has a web presence that is easy to navigate. It's critical to reaching customers, who are now mostly shopping online.Reach out to repeat customers you’ve had over the months and years through email and social media.Create connections with other businesses by collaborating on marketing and see how you can help them. Being benevolent, she said, goes a long way.Discounts help as well“I think it would really be important to look at, ‘Where in my business can I offer maybe a discount or extend the opportunity for people to buy something at a lower price point?’” Book said. “Because people are also price shopping, where in the past, people were really able to find money for the things that they really wanted. But now, what they’re doing is spending money on what they actually need.”While these tips are aimed at helping businesses get through the pandemic, Lacey Book said it is likely some of the advice will be relevant beyond that, because our shopping habits and expectations may have changed for the long haul. 1694

The lawyer representing Stormy Daniels, the porn star suing President Donald Trump, claimed Friday that she has faced physical threats."My client was physically threatened to stay silent about what she knew about Donald Trump," Michael Avenatti told CNN's Chris Cuomo on "New Day." He said more details would be forthcoming in Daniels' upcoming interview on CBS's "60 Minutes," which is scheduled to air later this month."She's going to be able to provide very specific details about what happened here," Avenatti said. He would not answer whether or not it was someone close to the President who threatened her. 620

The latest fight between FedEx and UPS isn't about shipping. It's about ties to the National Rifle Association.UPS said in a statement Wednesday that it is not a sponsor of the NRA and that it does not offer a special discount for NRA members.That comes after its competitor, FedEx — itself fielding criticism from activists for standing by its NRA shipping discount — accused UPS of having a relationship with America's top gun lobby."For shipping from its online store, the NRA uses UPS and not FedEx," FedEx said on Tuesday.  551

The Polk County (Fla.) Sheriff's Office has arrested a substitute teacher at Westwood Middle School after he reportedly grabbed a 12-year-old boy around the neck and pushed him against a wall. Robert Knight, 39, an employee of Kelly Educational Staffing, has been charged with negligent child abuse without bodily harm. The incident occurred on April 12 at Westwood Middle School in Winter Haven. Deputies responded to a call in reference to a child abuse investigation. A student told deputies he was choked by the P.E. coach, Robert Knight, on Wednesday, April 11. The student told deputies that he and Knight were "smack talking" when Knight took his shirt off and challenged the student to a fight, according to the arrest affidavit. The student said he didn't want to fight a "thirty year old man." Knight then wrapped his hand around the student's neck and pushed him against the wall while other students grabbed Knight's arm and attempted to separate him from the student, according to the affidavit. While he was being interviewed, Knight told deputies "I guess I finally let it get to me," referencing the smack talking with the student. He told deputies he "lost his cool" and doesn't know if he blacked out during the incident but that all he remembers were the kids pulling him off of the student. Knight is not employed by the Polk County School Board, but is employed by Kelly Educational Staffing as a substitute teacher. He was filling in for the male P.E. coach on Wednesday, April 11. Knight was taken into custody and transported to the Polk County Jail without incident."We expect much better conduct from a substitute school teacher. We compliment the school district staff who worked hand-in-hand with us to hold Mr. Knight accountable for his conduct" said Polk County Sheriff Grady Judd. 1855

The head of the US Forest Service has resigned amid reports that the agency was looking into misconduct allegations against him."Many of you have seen the news reports which included the stories from women who told of their experiences with sexual harassment in the Forest Service. I admire their courage," Tony Tooke wrote in an email to employees.The email later adds, "In some of these news reports, you may have seen references to my own behavior in the past. This naturally raised questions about my record and prompted an investigation, which I requested and fully support, and with which I have cooperated."Tooke added: "I have been forthright during the review, but I cannot combat every inaccuracy that is reported in the news media. What I can control, however, are decisions I make today and the choice of a path for the future that is best for our employees, the Forest Service and the US Department of Agriculture. I must also think about what is best for my family. Therefore, I have decided that what is needed right now is for me to step down as Forest Service Chief and make way for a new leader that can ensure future success for all employees and the agency."PBS NewsHour, which recently published an investigation detailing sexual harassment at the Forest Service, first reported the news of his resignation Wednesday.The investigation into misconduct at the agency as a whole comes as the nation is facing a reckoning over sexual assault and harassment in the workplace.Congress has previously looked into harassment within the ranks of the US Department of Agriculture, of which the Forest Service is a part.Tooke's time as Forest Service chief began only recently, under President Donald Trump's tenure. Agriculture Secretary Sonny Perdue tapped Tooke to lead the agency in August 2017, but according to a news release from the time of the announcement, Tooke had worked for the Forest Service since he was a teenager.Perdue accepted Tooke's resignation Wednesday."Forest Service Chief Tony Tooke today tendered his resignation, which I accepted," Perdue wrote in a statement. "The Forest Service is filled with dedicated employees from across this nation who devote their lives to promoting healthy and productive forests for the benefit of taxpayers and our environment. In my experience, in order to effectively lead any organization, you must have the moral authority to inspire its members to work toward the goal of continuous improvement."  2483

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