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 The backlash against electric scooters shows some sign of waning as cities that cracked down on the startups begin thinking maybe they aren't so bad after all.Cities across the country moved aggressively to rein in, and even shut down, companies like Bird and Lime when hundreds of scooters filled their streets and cluttered their sidewalks seemingly overnight earlier this year. Many impounded the scooters. Some levied fines.Yet some cities are softening their stance as they realize scooters can play an integral role in easing congestion, reducing pollution, and bolstering public transit. And the startups, having watched companies such as Uber be penalized for antagonizing municipal governments, are willing to play nicely if it means expanding their market.Austin, Texas, offers a case in point. The city found itself inundated with Bird's sleek black scooters in April. Lime flooded the city with its bright green scooters a short time later."The human response would be, shake off the gloves and let's go. Let's fight this. You just disrupted my city," Jason JonMichael, assistant director of Austin's smart mobility program, told CNNMoney.Instead, city officials talked things over. As it happened, they'd been planning a dockless bikesharing program. Their plan called for eventually adding scooters to the mix, so they decided to work with the companies to make it happen, JonMichael said.Rather than issue a cease and desist letter -- an approach some cities took -- Austin warned the companies that it would confiscate scooters blocking sidewalks. And city officials set to work crafting an ordinance governing a permitting process for scooter services, including speed restrictions and fees for operating.Today you'll find 2,000 scooters all over Austin. People love them so much -- each scooter is ridden nearly 20 times daily -- that their batteries often go dead by noon, JonMichael said. And it's making life better in the city, too. JonMichael said people are taking fewer solo trips in cars, which means less congestion and pollution.The city reviews each company's performance every six months, reserving the right to revoke the license of anyone who isn't playing by the rules. That's got the startups working hard to stay in the city's good graces by offering discounted rides to low-income residents and developing tools that allow people to report bad behavior by anyone zipping along on a scooter.City officials now see scooter and bikeshare firms as allies in their efforts to improve quality of life and expand transit options. The startups are "bringing to the table discussions about developing a roadmap to deploy transportation that from the get-go has equity and access for all built into it," JonMicheal said.Bird hopes to broker a similar alliance in its hometown of Santa Monica, California. The company launched in September 2017 and followed the ridesharing playbook that says it's better to seek forgiveness than permission. Bird launched without proper business licenses, and in February agreed to pay the city 0,000 in fines to settle a criminal complaint.Despite the trouble, Santa Monica officials wanted electric scooters to stay given their focus on multi-modal transportation and carbon-light living. The city gave Bird and Lime conditional permits while it worked to set up a 16-month pilot program. Earlier this month, the Santa Monica government ranked applicants to its scooter program, and Bird placed 10th."That was a real wake-up call. This is a fantastic business, and there's a lot of competitors who want to do it," Dave Estrada, the Chief Legal Officer at Bird told CNNMoney. "It really helped us take a good look at how we were doing operations and how we can best serve cities."That explains why Bird on Wednesday announced several concessions intended to curry favor with Santa Monica and other cities. It will let cities designate no-go areas where people can't ride or park scooters. It will grant cities the option to convey the rules of the road and other safety tips in messages users see before riding off. And it will share data that will help cities understand how people are using its scooters.Bird went so far as to resubmit its Santa Monica application earlier this month, to be more appealing to the government. At the city's request, it has begun limiting the speed of its scooters to 5 mph on the beach path, and in Palisades Park, two areas that have been controversial. It also plans to send text alerts to riders who stray into areas where cities don't want scooters.A lingering challenge for the industry is sidewalk riding, which irritates many pedestrians. The scooter companies instruct customers to ride in bike lanes, but bike lanes are rare and sometimes customers still choose sidewalks. Bird is exploring ways to discourage sidewalk riding, by automatically detecting with sensors when a scooter is on a sidewalk.It may not be popular with every rider, but the startup has realized that cities are its customers too."We started understanding that we had one customer, the rider," Estrada said. "Now we really understand a lot better that customers include cities and people who don't ride Birds." 5222

(CNN) - As the Dow was on pace for its best day of the year, and a report showed American stores had their best holiday season in six years, JCPenney's stock fell below for the first time since it started trading in 1929.That's pretty much everything you need to know about the state of JCPenney (JCP).The 110-year old company hasn't been profitable since 2010 and its prospects are bleak. JCPenney is billion in debt with a junk credit rating, a sinking cash hoard and no sign of a turnaround.With few shoppers coming to stores, JCPenney faces inventory and supply chain struggles and no clear marketing plan or strategy. The company has been forced to offer steep discounts on clothing to clear its massive inventory glut.Last month, JCPenney reported a 1 million third-quarter loss and a 5.4% drop in sales. The stock has fallen 68% this year and nearly 30% in December alone.Jill Soltau, formerly the boss of Jo-Ann Stores, became CEO in October — the company's fourth in six years. Soltau has her work cut out for her.The company's leaders said they are considering closing some of JCPenney's remaining 860 stores. That might help JCPenney in the near-term, but its long-term prospects are questionable. The company has a .1 billion debt payment due in 2023. Wall Street analysts are skeptical about JCPenney's ability to repay that money.A spokeswoman for JCPenney declined to comment.The company never really recovered from the Great Recession. It lost shoppers to cheaper sellers a decade ago and struggled to bring them back as the economy began to rebound.JCPenney plowed through its cash reserve in an expensive makeover after it hired former Apple Store chief Ron Johnson as its CEO in 2011. The plan didn't work, and Johnson was fired after 17 months on the job.It lacked the cash to improve stores, buy trendy merchandise or hire more employees.The company switched its focus several times over the past few years: from older shoppers to younger, trendier ones, back toward middle-aged women.JCPenney has recently changed its merchandising strategy, chasing proven sales trends instead of filling up stores with inventory. It started selling appliances a few years ago, but that strategy hasn't paid off either. 2244

YouTube star Olivia Jade Giannulli is "devastated" by the allegations her parents are facing in the college admissions scandal."Olivia is devastated and completely embarrassed. She feels like she's lost nearly all of her friends because of this. She's barely speaking to her parents," a friend who has been in communication with her told CNN.Giannulli's parents, actress Lori Loughlin and fashion designer Mossimo Giannulli, are among 33 parents accused of paying bribes for their children to attend prestigious institutions.The couple is accused of paying 0,000 to a fake charity to get their two daughters into the University of Southern California as crew recruits. Their daughters did not participate in the sport.Giannulli, who goes by Olivia Jade, has been a student at the University of Southern California since the fall of 2018.The 19-year-old is a social media influencer with more than 1.4 million followers on Instagram and 1.9 million subscribers on YouTube. She has been silent on social media since the scandal broke."Her best friends are doing everything they can, but she doesn't even want to see anyone right now," the source added. "Olivia has been staying off social media because she's gotten so much hate."After the allegations surfaced, cosmetic giant Sephora 1298

(CNN) -- A new entry in "The Hunger Games" series is on the way, though fans will likely have to navigate the violent world without Katniss Everdeen.Scholastic announced an untitled prequel novel to the bestselling young adult series, set 64 years before the events of the eponymous first novel. The original trilogy followed heroine Everdeen in the fictional dystopia of Panem as she squared off against other teens in a fight to the death and eventually led an uprising against the oppressive ruling class.Author Suzanne Collins said the new story is set during the "Dark Days," 10 years after the start of the titular games that reduced citizens to savagery and murder to survive."With this book, I wanted to explore the state of nature, and what we perceive is required for our survival," she said, adding that the nascent days of the rebellion provide ample ground for new characters to "define their views of humanity."Set for a May 2020 release, the newest "Hunger Games" novel will arrive almost 10 years after the last, "Mockingjay," was published.The series spawned a movie franchise starring Jennifer Lawrence as Katniss with Stanley Tucci, Philip Seymour Hoffman and Julianne Moore. The four films earned nearly billion worldwide.Entertainment studio Lionsgate confirmed in a statement it had begun working on a new "Hunger Games" film to accompany the new novel."As the proud home of the 'Hunger Games' movies, we can hardly wait for Suzanne's next book to be published," company chairman Joe Drake said. 1528

 President Donald Trump said on Thursday he did not know about a 0,000 payment made to the adult film actress Stormy Daniels for her silence, his first public acknowledgment of the scandal surrounding an alleged sexual affair that has plagued him for months."No," Trump told reporters aboard Air Force One when questioned about his knowledge of the payment, which was made by his private attorney Michael Cohen in the month before the 2016 election. 465

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