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Super-loyal customers who use Starbucks' membership program account for about 40% of sales at the company's US stores. Now Starbucks is taking steps it believes will make the program more attractive.Starting on April 16, the coffee company's rewards members in the United States and Canada will start earning rewards sooner and have more options when redeeming points. For customers who use a Starbucks rewards credit or debit card, points won't expire. (They still expire after about six months for other members.)Digital rewards programs are a way for companies such as Starbucks to increase loyalty and learn more about their customers. The update is designed to bring even more people into the program by offering more choice.The current rewards program works like this: Customers get two points, or stars, for every dollar they spend. Customers need to hit 300 stars within one year in order to start qualifying for rewards. Once they qualify, they can get a free drink or free food for every 125 stars. If they hold on to the points until they reach, say, 250, they can redeem the points for two free drinks, two food items or one of each.The new system lets people get different rewards for different amounts of stars, and starts at a lower tier. Members can cash in 25 stars for an extra espresso shot, dairy substitute or another flavor pump. For 50, they get coffee or tea or a bakery item, and so on.More flexibility can serve more types of customer behaviors, Matthew Ryan, the company's chief marketing officer, told CNN Business."There are people who like to spend at very low levels, and there are people who like to hoard a lot of points," Ryan said. "Right now, we have just the middle point of the range."Starbucks launched its rewards programs in 2009, but has changed how it works over the years. Notably, in 2016, Starbucks 1857

Sephora Cosmetics today said it is ending its partnership with the daughter of Actress Lori Loughlin, who is charged in a large national college admissions cheating scheme."After careful review of recent developments, we have made the decision to end the Sephora Collection partnership with Olivia Jade, effective immediately," 340

Public pools in the U.S. will look very different this summer if they open at all with the coronavirus threat still looming. Among the changes pools are planning are putting their mostly teenage lifeguards in charge of maintaining social distancing among patrons and spotting COVID-19 symptoms. Dr. Justin Sempsrott, the medical director for the lifeguard certification program Starguard Elite, says pools also plan to screen patrons' temperatures, require lifeguards to wear masks and significantly reduce the number of swimmers allowed in the water and locker rooms. Industry groups and companies, meanwhile, report that sales of inflatable pools, swimming gear and kayaks are up. 694

Rudy Giuliani, President Donald Trump's lawyer, said the line special counsel Robert Mueller wrote in his report about not exonerating Trump on obstruction of justice is a "cheap shot.""This is a cheap shot," Giuliani told CNN's Chris Cuomo on "Cuomo Prime Time," adding, "This is unprofessional."Mueller's investigation of whether the President committed obstruction of justice did not conclude the President committed a crime, but it also "does not exonerate him," Attorney General William Barr quoted from Mueller in his summary to Congress of the special counsel's report. 588

Searchers found the body of missing hiker Noah "Kekai" Mina, his family said Wednesday.His father, Vincent Mina, told CNN that he positively identified his son's body Wednesday morning."We are so very sorry that Kekai has passed from this realm, he meant the world to us as a son, brother and friend," the family said in a statement."We find solace that he was found, and ask all those that extended their hearts and love to Kekai and to us, that you pause, and take a moment to love and hold those that are dear to you a moment longer than you would normally do."Mina, 35, was "reported possibly missing" on May 20, Maui police said.The same rescue team that found 678