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Starbucks is teaming up with the Malala Fund. Barbie launched an "Inspiring Women" series. McDonald's flipped its golden arches to make a W.In 2018, brands are leaning into International Women's Day — and using it as an opportunity to broadcast their commitment to gender equality.Tunay Firat, partnership development specialist at UN Women said that over the past several months, companies have been asking her about ways to get involved. In previous years, she's often been the one to initiate contact."I would call it a societal shift," she said. "[Companies are] reaching out to me from all around the world."Something like this, she added "has never happened since the inception of UN Women," the United Nation's group dedicated to empowering women."Brands are always looking for opportunities to leverage events to shape their perceptions," said Tim Calkins, a marketing professor at Northwestern University's Kellogg School of Management."International Women's Day is a perfect opportunity for brands to talk about their commitment to empowerment."For some big companies, the event has become a focal point for major campaigns.This year, Mattel planned its "biggest global effort to date timed to International Women's Day," said Lisa McKnight, global general manager for Barbie, during an analyst event in February.Though Mattel is only offering three new Barbie dolls for purchase right away, it's planning to roll out another 14 "Shero" dolls — including ones based on Olympic snowboarding champion Chloe Kim and "Wonder Woman" director Patty Jenkins.The company is also inviting customers to tweet using the #MoreRoleModels to shout out women who inspire them.Procter & Gamble launched its big

SIOUX FALLS, SD — New DNA technology has led to the arrest on Friday of a South Dakota woman who is being charged with murder for allegedly leaving her newborn in a ditch 38 years ago, according to police.On Feb. 28, 1981, a full-term baby boy was found in a blanket in the cold in Sioux Falls, police said. The baby had been born alive, but died from exposure to the elements, a coroner said, according to Sioux Falls police.No suspects or family members were identified, police said. A cemetery interred the baby and give him the name of Andrew John Doe, police said.After nearly four decades on Friday morning, the baby's mother, 57-year-old Theresa Bentaas, was arrested and accused of leaving the baby alive in the ditch, Sioux Falls police said at a news conference. She was charged with first-degree murder, second-degree murder and first-degree manslaughter, police said.The baby's father was also interviewed, but not arrested because "it was determined that at that time they were young teenagers and he did not know," Sioux Falls police Detective Michael Webb said.The cold case first heated up 10 years ago as DNA technology advanced and investigators looked into obtaining DNA from the unidentified baby, Webb said.In 2009 the baby's body was exhumed and his DNA was put into databases, but over the years there were no matches, Webb said.Then in April 2018, Webb said the arrest of the suspected "Golden State Killer" piqued his interest.The alleged "Golden State Killer," a serial killer and rapist who terrorized California in the 1970s and 1980s, became the first person to be publicly arrested through genetic genealogy. Genetic genealogy takes an unknown suspect's DNA from a crime scene and identifies the suspect through his or her family members, who voluntarily submit their DNA to genealogy databases.Since April 2018, genetic genealogy has helped identify more than three dozen suspects, according to CeCe Moore, chief genetic genealogist for Parabon NanoLabs, which has worked on the majority of the cases, including Andrew John Doe.Parabon helped Sioux Falls investigators build a family tree based on the baby's DNA, and they combed through old birth and marriage announcements to help put the pieces together, Webb said.A possible match was found in February 2019. The suspect, Bentaas, still lived in Sioux Falls and police executed a search warrant to get her DNA, police said. DNA tests then confirmed Bentaas was the baby's mother, police said.The baby's father was also still living in Sioux Falls, Webb said."We did interview them last Wednesday on the anniversary that we believe the baby was put in the ditch, on Feb. 27," Webb said. "It was confirmed that the baby was theirs."Bentaas is scheduled to appear in court on March 11. Her public defender declined to comment to ABC News Friday."It was sheer determination and stubbornness coupled with science and DNA and genealogy that solved this," Webb said. "All these cold cases and these children, victims of homicides that are being solved nowadays, including the Golden State Killer...just keep pushing, because that new advancement is right around the corner. It's pretty amazing." 3181

So much has changed from just one week before the COVID-19 pandemic and lockdown hit New York City.Though a lot has changed, the NYPD’s “Options” program still persists.“Options” bridges relationships between police and some of the city’s toughest neighborhoods.With a rise in shootings and violence, it is needed now more than ever.Just a few weeks before a worldwide pandemic and months before nationwide unrest over racial injustice and police brutality, there was NYC youth engaging in candid conversations with members of the NYPD.The program has been two years running and bridges the gap between the police and the city’s dynamic youth.“This is the new era of neighborhood policing, and we see that NYC has to open up a lot more and really start listening to the youth of tomorrow,” Det. Jason Anazagasty said.A virtual reality program was also created, scripted and voiced by “Options” teens.It includes real-life scenarios that play out through a virtual reality headset.Their choices on how to handle cyberbullying, violence on the streets and so much are on full display — as are the consequences of those choices.Det. Anazagasty helped create the program with the help of the Police Foundation and community schools and leaders.He said “Options” is breaking barriers, and most importantly it is working.While the ongoing pandemic has paused some planned expansions of the “Options” program to other parts of the country, Anazagasty said it will not stop in NYC and he hopes it will only grow.This story was first reported by Narmeen Choudhury at WPIX in New York City, New York. 1598

SOLANA BEACH, Calif. (KGTV) — A 99-year-old local man who survived Pearl Harbor was honored this week and shared his memories about the attack.Retired Marine Corps Captain John Campbell, 99, was honored at a luncheon in Solana Beach on Friday where he spoke about the attack 78 years ago. Campbell, one of only a handful of Pearl Harbor survivors today, recalled the confusion when Japanese planes began bombing the Hawaiian naval base in the early hours of Dec. 7, 1941."We thought originally it was the Army-Navy maneuvers ... then we saw our airplanes catch fire," Campbell said. "We had no idea and you're still stunned probably to the next day trying to figure out what it is."The surprise of the attack levying everyone on the Hawaiian base overwhelmed and anxious."The first night in Pearl Harbor, you didn't dare light a cigarette because everyone was so trigger happy and they'd shoot before they even thought about it," Campbell said.RELATED: Post Office in Poway to be named after Pearl Harbor survivorThe veteran says he was thankful the attack didn't continue further, noting the base would've been incapable of fighting back at that point."We had no airplanes. The ships were out of duty ... they were still burning," Campbell said. "Those carriers are like cities, when they go down they can burn for years."Campbell recalls facing the enemy in the surprise raid."It was 8 o'clock sharp and they made four runs on us ... You could see the gold in their teeth, they were smiling," Campbell recalled. "And we didn't know what the hell was happening."Campbell's family wouldn't know whether or not he survived the attack for two days.RELATED: Just 1 of 3 living Pearl Harbor survivors will attend ceremony"It took me two days to get through [to my family]," Campbell said. "Everyone was pretty jumpy for a week or so. They thought that the Japanese were going to follow up on their attack."Since the attack, Campbell says he's lived a fulfilling life working in various executive positions at ABC stations and owner of amusement parks in Florida. "I've been lucky all my life ... I even became the president of a television network. I owned my own theme parks ... I can't complain. I really had a fantastic life," Campbell said.Campbell was one of around 50,000 service members who were at Pearl Harbor during the attack. More than 2,400 Americans were killed during the raid that prompted the U.S. to enter World War II."The service is a camaraderie. Especially when you're under fire you're really close to your buddies. That's when you're counting on each other," Campbell said.The story has been updated to reflect that Campbell is among the oldest living survivors of the Pearl Harbor attack. 10News earlier identified Campbell as the oldest living survivor in San Diego but 10News is researching reports of other survivors that may be older. 2868

Senate Democrats believed they had Brett Kavanaugh on the ropes.Christine Blasey Ford had just revealed her identity and was prepared to testify in public, detailing her allegations that Kavanaugh had tried to sexual assault her more than three decades ago. On top of that, a New Yorker article had just revealed that a second woman, Deborah Ramirez, was accusing Kavanaugh of exposing his genitals to her while they were college students.Then came Michael Avenatti.The combative lawyer, who represents Stormy Daniels and has been a ubiquitous presence on cable television, revealed a stunning new allegation: A woman, Julie Swetnick, said she had witnessed the Supreme Court nominee attending more than 10 house parties between 1981 and 1983 where Kavanaugh and his friend, Mark Judge, were present. At some of those parties, she alleged, Kavanaugh was "fondling and grabbing girls without their consent" and, along with others, spiking drinks to force girls to lose their inhibitions.She also alleged that at some parties, boys lined up by a bedroom to "gang-rape" incapacitated girls and claimed those in the lineup included Kavanaugh and Judge. But she did not say Kavanaugh or Judge assaulted the girls, nor did she provide the names of corroborating witnesses.Kavanaugh furiously denied the allegations. 1317