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They've spent weeks trekking across Mexico, trying to reach the United States. But dozens of migrants will be deported and will never touch US soil, Mexican authorities said.About 500 migrants on the Mexican side of the border overwhelmed police blockades near the San Ysidro Port of Entry on Sunday, two journalists in Tijuana said. That forced a temporary closure of the major border crossing into San Diego.Tijuana police said they arrested 39 people Sunday in connection with the attempt to cross the border illegally. Those identified as trying to rush the US border illegally will be processed for deportation in their home countries, Mexico's Interior Ministry said.PHOTOS: Migrants converge at Tijuana-San Diego borderOn the US side, 69 people were arrested entering illegally, US Customs and Border Protection Commissioner Kevin McAleenan said Monday.US President Donald Trump threatened to close the border "permanently if need be." He also claimed many of the migrants are "stone cold criminals," but gave zero evidence to support that claim."Mexico should move the flag waving Migrants, many of whom are stone cold criminals, back to their countries," Trump tweeted Monday. "Do it by plane, do it by bus, do it anyway you want, but they are NOT coming into the U.S.A. We will close the Border permanently if need be. Congress, fund the WALL! 1361

There are about 6,000 restaurants in Queens County, according to the Queens Chamber of Commerce — and if indoor dining doesn’t resume, up to 3,000 may never open again.“For the last six months, it’s been very hard for everyone in the diner business, in the restaurant business. Especially for us,” said John Thanosopolous, who owns the Atlantic Diner in Richmond Hill.There are now multiple lawsuits against the city and New York state over not permitting indoor dining at city restaurants, despite every municipality around them being permitted to do so.“This is the knockout punch for us. This is the lawsuit. We didn’t want to do this. This is not us. We are workers,” said Rob De Luca, who owns De Luca Restaurant in Staten Island.Mayor Bill de Blasio did not address the status of indoor dining whatsoever during his Tuesday press briefing, though days ago, hinted an announcement could be coming soon.Governor Andrew Cuomo said other cities and towns were allowed to have diners indoors because their compliance was better than New York City’s.Without explicitly naming the mayor, the governor said local enforcement failed when bars were first permitted to re-open months ago. Ultimately that led state government to create a statewide task force of inspectors to take up the issue. But Cuomo said that task force is spread thin.“If you go to indoor dining, you are roughly doubling the number of places that you're going to have to monitor,” said Cuomo.The governor said the city should be pulling resources and inspectors from the NYPD, or from any and all regulatory agencies it has, and until it does, New York City restaurants cannot welcome its customers back inside.That is not what thousands of restaurant owners across the city want to hear.As for De Luca, he believes this disproportionately impacts the most vulnerable in the industry.Mitch Schwartz, the Mayor’s Director of Rapid Response and Deputy Press Secretary, issued this statement Tuesday evening:“Careful public health guidance. Nimble and rigorous inspections. Fair and honest dealing with businesses. That’s how we’ve reopened our economy while keeping COVID-19 rates extremely low, and that’s how we’ll reopen indoor dining if and when it’s safe to do so. Now, we’re continuing to work with the State on a responsible timeline and clear protocols for re-opening. That process is underway – and when it’s over, New Yorkers will know we’ve put their health and safety first.”This article was written by Narmeen Choudhury for WPIX. 2519

Tinder is soaring thanks to its new premium membership plan: Tinder Gold.Match Group, which owns 45 dating platforms including Tinder, OkCupid and Match.com, reported on Tuesday that Tinder Gold subscriptions boosted sales 19% from a year ago.Tinder added a record 476,000 paying members last quarter. Now 2.5 million customers pay for Tinder.Match CEO Greg Blatt called Tinder's quarter "fantastic" in a prepared statement.Investors swiped right on the report: Shares of Match Group spiked 11% on Wednesday. The stock is up 75% this year.Tinder already had Tinder Plus, which costs .99 a month and allowed customers to increase the number of people who viewed their profiles, use unlimited likes and undo swipes.In August, Tinder debuted Tinder Gold, a .99 monthly subscription that lets customers see who they've matched with as soon as they open the app. Tinder Gold saves time on the app because people don't have to swipe through other profiles to find matches."Tinder Gold plays on people's impatience," says BTIG analyst Brandon Ross.Ross says Match Group has mastered how to make money off loyal Tinder users."They're proving that if you have a deeply engaged base you will eventually get them to spend money," he explained.Still, Match Group faces competition from other dating apps like Bumble, Tastebuds, Hinge and Coffee Meets Bagel and will need to show investors that it's adding new paid subscribers.But analysts are convinced Tinder has room to grow and convert more customers to its paid offerings."There's a lot of momentum that remains behind the broader Tinder story," says Piper Jaffray analyst Sam Kemp.  1646

There are options when it comes to getting a car. You can lease or buy, and now, you can get a car subscription.Luxury car makers like BMW, Jaguar, and Cadillac offer subscription services to their high-end cars, but it’s set you back a couple thousand. That’s why Ford is offering a more affordable service with used vehicles."You're going to be looking at around 0 monthly subscription cost, but that's inclusive of the vehicle the driving insurance your maintenance,” explains Allison Braley with Canvas, Ford’s subscription service. “You don't have to worry about out-of-pocket maintenance costs. There's no down payment."  Braley says it's an all-inclusive bundle, unlike with a lease. Many subscription services don’t' have a down payment or require car insurance. "A lease is great solution for people who know what kind of car they want for two to three years or more,” Braley says.  Through subscriptions, you pay a fee to swap out a car. For example, when winter comes around and you want to trade in your sedan for an SUV, with Canvas you pay a fee to swap cars.  FiveCentNickel.com says, on average, a car owner will spend ,200 a year on maintenance.  If your car breaks down or needs an oil change, most subscription services will pay for out of pocket maintenance. Subscription services are great if you want convenience, flexibility and a lifestyle where you change vehicle often.However, convenience often comes with a price. If you’re on a budget, financial expert Jonathan Duong says it may not be worth it. 1572

'Tis the season for spicy lattes, fast food turkey sandwiches and pumpkin-flavored everything.If you're a fan, you'd better act fast: They won't be around for long.That's by design. Seasonal items are an important marketing tool for the food industry, according to Alexander Chernev, a professor of marketing at Northwestern University's Kellogg School of Management.Limited releases almost give consumers a Pavlovian response. For example, when the weather turns colder, Starbucks customers habitually get excited about Pumpkin Spice Lattes. In November, customers come in to check out the new holiday cups."When you have these exclusive products, which exist for a short period of time, it gives people a reason to come to the store," Chernev explained.It's not just Starbucks that comes out with seasonal specials: Dunkin' Donuts announced a whole slew of pumpkin-flavored treats in August. McDonald's is getting ready for winter with the McRib. As the holiday season gets into full swing, we'll be sure to see Santa on Coca Cola bottles, turkey sandwiches from Subway and more. In the spring, it'll be Girl Scout cookie time.Related: The McRib is back at McDonald's For fast food chains in particular, which rely on familiarity, holiday items can offer consumers some variety."You need consistency because that's the brand mantra," said Chernev. "But no matter how much you like something, consuming something different ... increases the enjoyment of what you consumed before."Chernev says it's a neat marketing ploy: Although a specialty item may be exciting on its own, it can also remind consumers how much they like the basics.Seasonal offerings can also give brands a chance to test a new product. When Starbucks announced the return of the Pumpkin Spice Latte this year, it also unveiled the Teavana Pumpkin Spice Chai Tea Latte.And Chernev pointed out that seasonal menu items mean brands have something new to talk about every quarter.Starbucks says that's part of the rationale behind its seasonal drinks"We strive to provide our customers with unique, seasonal offerings to celebrate each season, and customer response has been extremely positive to that," a company spokesman said.Related: Hey, latte fans: Maple is having a moment this fallThere are some basic supply-and-demand economics behind limited-time releases too: Scarcity can build hype."It's a way to create excitement for the menu," said R.J. Hottovy, a consumer strategist for Morningstar.Items that might be popular for a few months probably wouldn't generate enough year-round demand.For example, when the McRib debuted in 1981, it was a dud. McDonald's pulled it from its menu four years later. Though it never achieved nationwide success, there were parts of the country where the McRib generated a solid enough fan base to bring it back every now and then."There's a lot of mystery around why the McRib comes and goes, but to be honest it's a local option based on consumer demand," a McDonald's spokesman said.The McRib works very well in the Midwest, but doesn't necessarily work as well in the coastal areas, Hottovy noted. That's why it makes sense to restrict the amount of McRibs that go on sale.Hottovy explained that sales typically rise for a short time when companies unveil seasonal items. But after a few weeks, that demand drops off after the core fans of the limited time product are satisfied.So enjoy your Pumpkin Spice Latte while it lasts. And let's be honest, you probably wouldn't want one in April.The-CNN-Wire 3526

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