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Brands are adopting technologies like AI and advanced analytics to help predict consumer behavior in e-commerce and beyond, turning it into a truly "smart affair", said Edouard de Mezerac, partner of Oliver Wyman.
Business meetings are an integral part of corporate life, but Peter Fleet, the newly appointed president of Ford Motor Asia-Pacific, has decided to slash them in his company.
Brands like HeyTea are seeking "green credentials" that they believe would be in line with the value system of their target audience - the younger generation. After all, nearly half of consumers worldwide expect manufacturers to take the lead in battling the use of plastics, according to consultancy Kantar. Positive brand image is conducive to delivering positive business results.
Both sides also underline the need to strengthen strategic communications and enhance understanding and mutual trust to safeguard their common interests, he said.
Brazil's President Jair Bolsonaro speaks during a ceremony at the Planalto Palace in Brasilia, Brazil Nov 26, 2020. [Photo/Agencies]
来源：资阳报