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McDonald's hopes new breakfast items will draw more customers to the golden arches.The company announced Tuesday that it would expand its breakfast menu. The new items, along with local deals and low prices, should help "win back customers at breakfast," said CFO Kevin Ozan during a call with analysts.With the new items, McDonald's is aiming to reverse a troubling trend: American customers are eating elsewhere.Sales in the United States grew by 2.4% in the third quarter, but that was mostly because people spent more. The number of American customers declined.Over the past couple of years, McDonald's (MCD) has tried a number of different strategies to boost its US business. It put self-order kiosks in restaurants. It added new menu items. And McDonald's added delivery.That helped boost sales among existing customers. But those initiatives, part of a massive effort to modernize its US restaurants, haven't helped McDonald's hold on to existing customers or bring in new ones.The company believes a revamped breakfast menu could help."It's very competitive out there at breakfast," said CEO Stephen Easterbrook. "We're still losing a little share ... it continues to be a battleground," he said. "We want to do better at breakfast."McDonald's didn't offer details on what the new items will be.In recent years, Taco Bell has found success with its breakfast offerings. The chain started serving breakfast in 2014 and now sells items like the naked egg taco, which has a fried egg for a shell. Dunkin' (DNKN), which offers a two-sandwich deal for breakfast, has also done well in the morning.Competitors have upped their game and McDonald's may have "lost a little bit of ground" on breakfast over the past few years, said Morningstar analyst R.J. Hottovy.McDonald's has already made some changes that may entice new US customers. It added coffee and  breakfast sandwiches at some locations. Easterbrook said it's too soon to tell whether those efforts are paying off.Hottovy thinks that McDonald's has a good shot at turning around its fortune."With a little bit of focus," he said, McDonald's "can get right back in.""They've gotten better about product innovation," Hottovy added. Customers responded enthusiastically to McDonald's new buttermilk crispy chicken tenders. That could bode well for the company's new breakfast item.Although McDonald's is struggling to win over customers for breakfast, it has used its popular breakfast items to drive growth in the past. Sales surged after McDonald's launched its all-day breakfast menu in 2015. 2628

MAMMOTH LAKES, Calif. (AP) — The Mammoth Mountain resort in California's Eastern Sierra says it has had its snowiest May on record and skiing and boarding will continue into August.The resort said Friday the 29 inches (73.6 centimeters) that has fallen so far this month bests the old mark set in May 2015.Another 6 to 12 inches (15.2 to 30.4 centimeters) of snow is expected to fall on Sunday.RELATED: May snowfall in San Diego: Mount Laguna picks up more snowThe resort had so much snow during winter that it announced skiing and boarding would continue through the Fourth of July weekend. It now plans to extend the season into August, with no specific end date set.As of Friday, Mammoth had a season accumulations of 715 inches (1,816 centimeters) at the summit, and 489 inches (1,242 centimeters) at the main lodge. 828

McDonald's is celebrating International Women's Day with a big, gleaming, W."For the first time in our brand history, we flipped our iconic arches," said McDonald's Chief Diversity Officer Wendy Lewis.The giant arches have been physically flipped at just one California restaurant. On Thursday, International Women's Day, upside-down arches will replace rightside-up arches across McDonald's digital channels.Lewis said McDonald's is flipping its logo "in honor of the extraordinary accomplishments of women everywhere."The restaurant chain will also mark the occasion at another 100 US locations, where McDonald's employees will wear special hats and shirts.Related: McDonald's is taking cheeseburgers out of the Happy MealIn recent years, companies have started using International Women's Day to broadcast their views on gender equality."International Women's day is a perfect opportunity for brands to talk about their commitment to empowerment," said Tim Calkins, a marketing professor at Northwestern University's Kellogg School of Management."It's a perfect venue to get out there and enhance your brand perception," he said.In a statement, McDonald's said that 6 out of 10 managers of US restaurants are women."We have a long history of supporting women in the workplace," the company added.Related: McDonald's is going greenBrands may also be eager to replicate the success of others, Calkins said."When companies see high-profile campaigns that get some traction and get some discussion, they are very quick to jump on the bandwagon."One example of a particularly successful campaign is the "Fearless Girl," sculpture, which was installed across the "Charging Bull," in New York City by State Street ahead of International Women's Day last year.The statue was designed by the financial services company and the advertising firm McCann to call attention to State Street's efforts to improve gender diversity on corporate boards. But it soon took on a life of its own.The-CNN-Wire? & ? 2018 Cable News Network, Inc., a Time Warner Company. All rights reserved. 2080

Millions of people forced to work from their homes took on new projects and Home Depot is supplying a lot of the material. At Home Depot stores open at least a year, sales surged an remarkable 25% in the U.S. during the second quarter. Overall revenue for the Atlanta company hit .05 billion, far exceeding the .94 billion Wall Street was expecting, according to a Zacks Investment Research survey. It easily topped last year’s revenue of .84 billion for the three months ended Aug. 2. Sales at stores open at least a year climbed 23.4%, globally, trailing only the massive surge in comparable-store sales in the U.S. The overall comparable-store sales were almost twice the 12.2% increase that industry analysts had projected. 744

Mail deliveries could be delayed by a day or more under cost-cutting efforts being imposed by the new postmaster general. The plan eliminates overtime for hundreds of thousands of postal workers and says employees must adopt a "different mindset” to ensure the Postal Service survives the coronavirus pandemic. "The initial step in our pivot is targeted on transportation and the soaring costs we incur, due to late trips and extra trips, which costs the organization somewhere around 0 million in added expenses," the 2-page notice states. The plan calls for limiting overtime, late or extra trips are "no longer authorized or accepted.""One aspect of these changes that may be difficult for employees is that.- temporarily - we may see mail left behind or mail on the workroom floor or docks (in P&DCs), which is not typical."Postal Service leaders say in a document obtained by The Associated Press that if postal distribution centers are running late, “they will keep the mail for the next day."The document is dated July 10, and says many of the changes will happen immediately. The changes come a month after a major donor to President Donald Trump, Louis DeJoy, took over the sprawling mail service. 1221

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