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Rats have learned how to drive and steer their own tiny cars in exchange for Froot Loops.That's a feat on its own.But the real discovery 149

Sears, Macy's, Claire's, JCPenney. More and more recognizable names are disappearing from shopping malls around the country while experts have said the mall as we know it is dying, but they could be saved by Generation Z.“I’d say at least like once a week I try to go to the mall just to see what’s going on and what’s new, even if I don’t get anything, it's just really nice to try on clothing,” Erin Brod of Medina, Ohio, said.Brod and her best friend Lauren Romano are both 17. That makes them a part of Generation Z, or the group of people born between 1995 and 2010.And they’re the generation now being credited with maybe saving the malls.“I think 20-year-olds, they do more online shopping and it's still surprising that teenagers still come out to the mall and stuff and I know a lot of them are closing, but I still think teenagers enjoy trying stuff on more,” Romano said.The International Council of Shopping Centers has data to back that up.Between February and April of last year, 95 percent of Gen Zers went to a mall at least once, while only 75 percent of millennials and 58 percent of Gen Xers went during that same time period.And though experts say Gen Zers online shop too, there are a few reasons why they still like doing things the old-fashioned way.“One of the things for them is a sense of legitimacy, this idea that this is a legitimate place to order from online if they have a brick and mortar store. I want to know that I can go to either one to get what I need,” said Corey Seemiller, an associate professor at Wright State University and Gen Z expert.There’s also the need to see and touch.“Trying on is very important for me because you never know what it's going to really look like because the models online are totally different from what I look like,” Brod said.And save a buck in the process.“Discounts are very important and obviously help with your decision on what you choose to get,” Brod said.Now retailers are getting creative, offering in-store discounts through a medium most Gen Zers are already familiar with.“Forever 21 had one recently where you took a picture, put it on Instagram, showed it to them at the register, you’d get 21 percent off. A lot of retailers are taking advantage of the digital platforms available today,”said Ed Jaroszewicz, the marketing director of Southpark Mall in Strongsville, Ohio.And that’s what Gen Zers like Brod and Romano are looking for.“Great deals, customer service so when people are really helpful and they come up to you and ask if you need help with anything," Romano said. "That really makes a difference." 2609

Sports can change a community, and in Dayton, Ohio, a minor league baseball team is having a major impact. The Dayton Dragons hold the record for most consecutive sellouts by a professional sports team, breaking the previous record of 815 held by the Portland Trailblazers of the NBA. The Dragons came to Dayton 20 seasons ago, and super fan Michael Belcher has been at almost every game since day one. “Which was April 27, 2000, when we had our opening day,” Belcher says, while attending the 1,366th consecutive sellout game for the Dragons. “This is my vacation for lack of a better term,” Belcher says. “I come down here a watch the boys play.” It seems the boys in green appreciate the support. “It’s awesome,” says Dayton Dragons catcher Jay Schuyler. “Everyone says it’s the closest thing to playing in the big leagues before you get to the big leagues.” Schuyler says this passionate fan base in the crowd impacts the team’s play on the field.“You can feel it,” he says. “In big situations it always seems the pitcher can get an extra mile or hour or two, or you can run a little faster down the line.” Take a look down the line, over the right field wall and you’ll see the Dragons provide much more than entertainment. They’re creating economic development.“We had a study done and we have about a million annual impact on the city of Dayton,” says Eric Deutsch, executive vice president of the Dayton Dragons. Deutsch says the Dragons success came as somewhat a surprise, and it's a surprise that brings in half a million people a year to downtown Dayton every season. “It’s just been this crazy thing that no one could have dreamed up,” he says. “We’re happy to keep on keeping on with the numbers.” 1728

TAMPA, Fla. -- A Florida woman finds a way to include her husband in their Christmas photo during his deployment. Danielle Cobo will spend Christmas away from her husband. He deployed in early 2019. 211

Target capped off its best year in more than a decade with a strong holiday shopping season.Sales at Target stores open at least a year grew 5 percent last year — its best performance since 2005.Target's stellar 2018 got a big boost from the holiday season. Comparable sales grew 5.3 percent during its most recent quarter compared with last year. Its digital sales grew 31 percent.The big-box retailer gained market share in key categories like clothes and home furnishings during the holidays and got a boost from the growing economy. Target said foot traffic to stores was up.Target's stock rose nearly 6% during pre-market trading Tuesday, despite thinner profit margins from fulfilling online orders. Target waived its minimum order requirement on online orders during the holidays.The gap between retail's best and worst performing companies widened during the holidays and Target is among the winners."We have been driving an ambitious agenda to transform," CEO Brian Cornell said in a news release Tuesday.The company's strategy to compete against Amazon and Walmart by focusing on Millennials and young parents with affordable brands and offering a wider array of merchandise is paying dividends.Parents are crucial to Target's success because they spend more every year than shoppers without children.Investments in its stores have helped, too. Target has aggressively remodeled hundreds of stores, built out delivery and buy-online-pickup-in-store capabilities, and built small stores to extend its reach within cities and college campuses.Target also launched more than 25 exclusive brands, such as Goodfellow, a clothing label, and A New Day, a homegoods label, that burnish its trendy image."Target's strategic initiatives announced two years ago are clearly bearing fruit, with its online push continuing to generate impressive gains," said Charlie O'Shea, analyst at Moody's.Target has succeeded recently, but a parade of top retailers reported uneven results this earnings season. Some, including Walmart, TJX and Best Buy thrived. But L Brands-owned Victoria's Secret, JCPenney and Gap struggled.Kohl's sales at stores open at least a year grew 1 percent during the holidays, the company announced Tuesday. Like Target, 2250