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SAN FRANCISCO, Nov. 7 (Xinhua) -- Google on Monday added a highly-anticipated service to its Google+ social network, allowing businesses and brands to set up their own pages on the site.Named "Google+ Page," the service is a further challenge to its rival Facebook's fan pages, which has become a major promotion strategy for many business brands over the past several years.Unlike Facebook, Google will not charge businesses and organizations for using the scheme, and will not put ads on the pages. The service is expected to enhance the tech giant's other businesses like search and mobile advertising.Some big brand names, such as Burberry, the Barcelona football club and the Muppets, have already set up their pages.Google noted it will not pass on personal data.In addition to big brands, Google also wants small businesses that have or do not have their own websites to use Google+ Pages as their default presences.According to a report by Ad Age Digital, Google+ Pages will soon be location-aware, allowing local businesses to send offers and deals to mobile phones.According to Google, more than 40 million people have opened an account with its social network, which was launched in June. Although the network is growing very quickly, some analysts said it still has a long way to go to become a major threat to Facebook, which has more than 800 million users.

SUVA, Dec. 18 (Xinhua) -- There are 60 typhoid cases in Nanoko, with 29 already hospitalized, according to Fiji's Health Ministry.Senior Health Inspector Paula Laqere said Sunday that the increas means that people are not practicing proper hygiene standards. Laqere said most of the communities in Fiji have a really low level of good hygiene practices.The other problem is that some communities in Fiji have very poor sources of clean and safe water and this is what Fijian guests need to be cautious of."Typhoid is basically spread through contaminated water and our hygiene practices. It's an indicator that the sanitation level of any community is really low."A 30 day public health emergency is in place for the village, effective from Dec. 12 to Jan. 12.Recently, Fiji recorded rates of high typhoid fever in the world, said WHO South Pacific Communicable Disease Surveillance and Response Team leader doctor Jacob Kool.Kool said typhoid fever was difficult to diagnose and could be fatal in 10-20 percent of untreated patients.Recent studies showed that infants are commonly affected and are extremely vulnerable to the disease. Outbreaks occur regularly in areas with poor hygiene and sanitation including urban slums, he said.Kool said the only reliable symptom was prolonged fever and blood and stool culture are still the best available diagnostic tests but have a high rate of false negative results. He said therefore suspected typhoid cases should be treated regardless of the result of lab tests and ciprofloxacin was the recommended therapy for all age groups.Last year AusAID, WHO and UNICEF launched a typhoid fever vaccination campaign in Fiji.

WASHINGTON, Dec. 7 (Xinhua) -- Drugs that affect the levels of an important brain protein involved in learning and memory reverse cellular changes in the brain seen during aging, according to an animal study published Wednesday in the Journal of Neuroscience. The findings could one day aid in the development of new drugs that enhance cognitive function in older adults.Aging-related memory loss is associated with the gradual deterioration of the structure and function of synapses (the connections between brain cells) in brain regions critical to learning and memory, such as the hippocampus.Recent studies suggested that histone acetylation, a chemical process that controls whether genes are turned on, affects this process. Specifically, it affects brain cells' ability to alter the strength and structure of their connections for information storage, a process known as synaptic plasticity, which is a cellular signature of memory.In the current study, Cui-Wei Xie, of the University of California, Los Angeles, and colleagues found that compared with younger rats, hippocampi from older rats have less brain-derived neurotrophic factor (BDNF) -- a protein that promotes synaptic plasticity -- and less histone acetylation of the Bdnf gene. By treating the hippocampal tissue from older animals with a drug that increased histone acetylation, they were able to restore BDNF production and synaptic plasticity to levels found in younger animals."These findings shed light on why synapses become less efficient and more vulnerable to impairment during aging," said Xie, who led the study. "Such knowledge could help develop new drugs for cognitive aging and aging-related neurodegenerative diseases, such as Alzheimer's disease," she added.

WASHINGTON, Oct. 18 (Xinhua) -- Scientists have increased the estimate of the number of humpback whales in the North Pacific Ocean, according to a paper published Tuesday in the Marine Mammal Science journal.The increase follows a refined statistical analysis of data compiled in 2008 from the largest whale survey ever carried out to appraise humpback whale populations throughout the North Pacific.The number of North Pacific humpback whales in the 2008 study, known as the Structure of Populations, Levels of Abundance and Status of Humpbacks, or SPLASH, was estimated at just under 20,000 based on a preliminary look at the data.The latest research indicates the population to be over 21,000 and possibly even higher -- a significant improvement to the scant 1,400 humpback whales estimated in the North Pacific Ocean at the end of commercial whaling in 1966."These improved numbers are encouraging, especially after we have reduced most of the biases inherent in any statistical model," said Jay Barlow, marine mammal biologist of the U.S. National Oceanic and Atmospheric Administration (NOAA)."We feel the numbers may even be larger since there have been across-the-board increases in known population areas and unknown areas have probably seen the same increases," Barlow added.The SPLASH research was a three-year project started in 2004 involving NOAA scientists and hundreds of other researchers from the United States, Japan, Russia and some other countries.It was the first systematic survey ever attempted to determine the humpback whales' overall population, structure and genetic makeup in the North Pacific.

SAN FRANCISCO, Dec. 13 (Xinhua) -- A Nokia executive has claimed that the youth of today are fed up with the iPhone and baffled by Android, U.S. media reported on Tuesday."What we see is that youth are pretty much fed up with iPhones. Everyone has the iPhone. Also, many are not happy with the complexity of Android and the lack of security," said Niels Munksgaard, director of portfolio, product marketing and sales at Nokia entertainment global, in an exclusive interview with technology news site Pocket-lint.He added that the youth today want to try something new and are turning to the Windows phone platform.Many tech bloggers and industry critics said Nokia, the once leader who is eager for a comeback in the mobile industry, should not trash-talk its competitors, noting that it should focus on breakthroughs like design, ecosystem of app developers to get back its place in the competition.Nokia has placed most of its bets on Windows phone platform as it introduced Lumia 800 and Lumia 710 in London in late October. It is also reportedly testing the 4G version of Lumia 800 in the United States.

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