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THOUSAND OAKS, Calif. (KGTV) — National Park Service biologists say they're seeing a boom in mountain lion births this summer in the Santa Monica Mountains and Simi Hills areas.Between May and August, researchers have seen 13 total kittens born to five mountain lion mothers. This is the first time this many mountain lion dens have been found in such a short time period during the 18-year study, according to the National Park Service. A total of 21 litters of kittens have been marked at the den site. Previously, the most dens found in one year for the study was four in 2015."This level of reproduction is a great thing to see, especially since half of our mountains burned almost two years ago during the Woolsey Fire," said Jeff Sikich, a wildlife biologist who has been studying the mountain lion population at Santa Monica Mountains National Recreation Area. "It will be interesting to see how these kittens use the landscape in the coming years and navigate the many challenges, both natural and human-caused, they will face as they grow older and disperse."Since 2002, NPS has been studying mountain lions around the Santa Monica Mountains to determine how they survive in a fragmented and urbanized environment.To track the mountain lions, researchers wait until the mother leaves to hunt or feed. While researchers are tracking her movements, other researchers will approach the den to catalog the kittens and place a unique tag on the ear of each animal. These tags help researchers identify them in the future. 1533

'Tis the season for spicy lattes, fast food turkey sandwiches and pumpkin-flavored everything.If you're a fan, you'd better act fast: They won't be around for long.That's by design. Seasonal items are an important marketing tool for the food industry, according to Alexander Chernev, a professor of marketing at Northwestern University's Kellogg School of Management.Limited releases almost give consumers a Pavlovian response. For example, when the weather turns colder, Starbucks customers habitually get excited about Pumpkin Spice Lattes. In November, customers come in to check out the new holiday cups."When you have these exclusive products, which exist for a short period of time, it gives people a reason to come to the store," Chernev explained.It's not just Starbucks that comes out with seasonal specials: Dunkin' Donuts announced a whole slew of pumpkin-flavored treats in August. McDonald's is getting ready for winter with the McRib. As the holiday season gets into full swing, we'll be sure to see Santa on Coca Cola bottles, turkey sandwiches from Subway and more. In the spring, it'll be Girl Scout cookie time.Related: The McRib is back at McDonald's For fast food chains in particular, which rely on familiarity, holiday items can offer consumers some variety."You need consistency because that's the brand mantra," said Chernev. "But no matter how much you like something, consuming something different ... increases the enjoyment of what you consumed before."Chernev says it's a neat marketing ploy: Although a specialty item may be exciting on its own, it can also remind consumers how much they like the basics.Seasonal offerings can also give brands a chance to test a new product. When Starbucks announced the return of the Pumpkin Spice Latte this year, it also unveiled the Teavana Pumpkin Spice Chai Tea Latte.And Chernev pointed out that seasonal menu items mean brands have something new to talk about every quarter.Starbucks says that's part of the rationale behind its seasonal drinks"We strive to provide our customers with unique, seasonal offerings to celebrate each season, and customer response has been extremely positive to that," a company spokesman said.Related: Hey, latte fans: Maple is having a moment this fallThere are some basic supply-and-demand economics behind limited-time releases too: Scarcity can build hype."It's a way to create excitement for the menu," said R.J. Hottovy, a consumer strategist for Morningstar.Items that might be popular for a few months probably wouldn't generate enough year-round demand.For example, when the McRib debuted in 1981, it was a dud. McDonald's pulled it from its menu four years later. Though it never achieved nationwide success, there were parts of the country where the McRib generated a solid enough fan base to bring it back every now and then."There's a lot of mystery around why the McRib comes and goes, but to be honest it's a local option based on consumer demand," a McDonald's spokesman said.The McRib works very well in the Midwest, but doesn't necessarily work as well in the coastal areas, Hottovy noted. That's why it makes sense to restrict the amount of McRibs that go on sale.Hottovy explained that sales typically rise for a short time when companies unveil seasonal items. But after a few weeks, that demand drops off after the core fans of the limited time product are satisfied.So enjoy your Pumpkin Spice Latte while it lasts. And let's be honest, you probably wouldn't want one in April.The-CNN-Wire 3526

There are new concerns about people's ability to understand information regarding the COVID-19 pandemic.Dartmouth College researchers found many health agencies are publishing coronavirus information at a 10th grade reading level.The Centers for Disease Control and Prevention, as well as the American Medical Association and National Institutes of Health say information should not be published at more than an 8th grade reading level.Researchers say it could lead to more people missing information.“If high quality information, in terms of content, like with the CDC, WHO and other official organizations put out, if that is difficult to access, difficult to understand, then that does create a potential or an incentive for looking at less trustworthy sources,” said Joseph Dexter, Neukom Fellow at Dartmouth College.Researchers say health agencies need to use short and direct sentences when writing health information. They should also use short paragraphs, avoiding jargon and technical terms.It's also important to think about how information can be presented visually on a screen.Right now, it's not required that states follow these guidelines, but it is highly recommended. 1192

TIJUANA, Mexico (KGTV) - The first group of people from the migrant caravan have arrived in Tijuana, according to a Mexican journalist. According to journalist Jorge Nieto, the group has 85 people. This group is reportedly people of the LGBTQ+ community and they left the others behind because they felt they were being discriminated against. They arrived at the Tijuana bus station, then took buses to an Airbnb in Playas de Tijuana, paid for by U.S. lawyers with the caravan.RELATED: Bulk of migrant caravan is 1,600 miles away from TijuanaOnce at the house, neighbors clashed with the migrants, "Yelling at them go away go to a shelter, this is not your place, all you came here this is a safe area and we are afraid of you," Nieto said shelters aren't an option as they are already over capacity from the last caravan.Nieto said the migrants defended themselves, saying the neighbors could hurt them as well, "we're not going to make noise, we're not going to make any mess."One migrant spoke with reporters saying they had the right to seek refuge in another country and pursue a better life with respect.It's not clear when they plan to turn themselves into U.S. Customs and Border Protection (CBP) and seek asylum in the United States.The group will reportedly spend a few days in Tijuana to rest. RELATED: Interactive Map: Migrant caravan journeys to U.S.-Mexico border / Timeline: Migrant caravan travels to border / Photos: Migrant caravan makes its way to border 1531

Three NBA teams — Atlanta Hawks, Utah Jazz, and Memphis Grizzlies — have announced that they would allow a limited number of fans at games during the 2020-21 season amid the coronavirus pandemic.Last season, teams played in a bubble setting in Orlando, Florida. This season, teams will be traveling from city to city once again.Earlier in November, the Oklahoma City Thunder announced they would have a limited number of fans at the beginning of its season, but on Monday, the team changed course and decided to not allow fans at games due to rising COVID cases in the state."For months, we have worked in close collaboration with Chesapeake Energy Arena, the City of Oklahoma City, local health officials, and the NBA to put into place thorough health and safety measures to allow for reduced seating capacity," the team said in a press release. "However, as we review ongoing and concerning trends in COVID-19 cases and hospitalizations in Oklahoma, we want to exercise an abundance of caution to help control the spread of the virus in our community. Therefore, the Thunder has made the decision to begin the season without fans in the arena."The Utah Jazz announced that they would allow a limited number of fans at their home games. According to KSTU, Vivint Arena will allow 1,500 fans in the suites and lower bowl. Fans must wear face coverings and social distance while inside the arena.KSTU reported that the arena would reduce capacity in elevators, retail stores, and restrooms.Another NBA team that's allowing fans this season will be the Atlanta Hawks. According to the Atlanta Journal-Constitution, a small number of friends and family will attend the first few home games at State Farm Arena. Approximately 1,500 fans will be able to watch the Hawks game on Martin Luther King Jr. Day.And according to the Memphis Grizzlies, the seating capacity at the FedExForum will be at about 20% capacity. The Grizzlies said that everyone inside the arena would need to wear a mask at all times, and everyone will need to social distance. The team also announced that they would install more than 300 hand sanitizing stations would be placed throughout the arena for easy and ample access for guests.The 2020-21 season is set to tipoff Dec. 22, with teams playing 72 games. And last week, the league announced the structuring and format of how games were to be played during the coronavirus pandemic.In a press release, the league said that the regular-season would be released in two segments: the first half schedule will be released around the start of training camp, which is reportedly beginning the first week of December. The league will release the second-half portion towards the end of the first half of the season.Other notable changes occurring this season, per a press release by the league:Each team will play three games against each intraconference opponent, with each pairing featuring either two home games and one road game or one home game and two road games. Within each team's division, the league office has randomly assigned which two opponents will be played twice at home and which two opponents will be played twice on the road.A play-in tournament will determine the seventh and eighth playoff seeds.All five teams from within a division will play all five teams from one other intraconference division twice at home, and all five teams from the remaining intraconference division twice on the road.Each team will play two games against each interconference opponent (30 total games per unit), with each pairing featuring one home game and one road game.The NBA also released this tentative calendar of important dates for the upcoming season:Dec. 11-19, 2020: Preseason gamesDec. 22, 2020 – March 4, 2021: First Half of regular seasonMarch 5-10, 2021: All-Star breakMarch 11 – May 16, 2021: Second Half of regular seasonMay 18-21, 2021: Play-In TournamentMay 22 – July 22, 2021: 2021 NBA Playoffs 3937

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