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Coca-Cola wants Americans to give Coke Energy a shot.The beverage company will start selling four varieties of its energy drink — Coca-Cola Energy, Coca-Cola Energy Zero Sugar, Coca-Cola Energy Cherry and Coca-Cola Energy Cherry Zero Sugar — in the United States in mid-January. Coke Energy and Coke Energy Zero Sugar are already available internationally, but the cherry flavor is new.The new product is designed to help Coke to introduce Coca-Cola drinkers, who may not consume energy drinks, to a growing category. It's also a way for the company to make sure that its core Coca-Cola brand remains fresh.But first, Coca-Cola has to make sure drinkers understand just what Coke Energy is.A boost of energyCoca-Cola Energy has 114 mg of caffeine in each 12-ounce serving.That's nearly four times the caffeine in a can of regular Coca-Cola (34 mg), and three times the caffeine in a can of Diet Coke (46 mg).It will be more expensive, too: Coca-Cola Energy will have a recommended price of .49 per 12-ounce container. Similarly-sized regular Cokes are generally sold in packs of 12, and cost about per package (about 33 cents each).In the United States, total energy drink and energy shot sales reached about .5 billion in 2018, up 30% from 2013, according to a report from research group Mintel. The sector could have sales of about billion in 2023, Mintel projects.Coke drinkers aren't really in on the trend, according to Coca-Cola Brand Director Janki Gambhir."Many consumers that drink Coke don't engage in the energy category today," she told CNN Business, noting that they still may be interested. "A lot of the work that we will do will be focused around educating consumers," she said.To figure out how to make Coke Energy work in the United States, the company spoke with more than 1,100 people — including energy drink consumers and those that don't regularly drink the beverage — to make sure that it delivers what people want. The company plans to introduce the product by advertising it through television commercials and billboards, as well as handing out samples.With Coca-Cola Energy, the company hopes to boost sales within the Coke brand rather than steal share from other energy drinks or Coke flavors. Coca-Cola owns about 18% of Monster Energy, and has a strategic partnership with the company.In addition to giving Coca-Cola another way into the energy sector, Coke Energy can help make sure people don't stop drinking Coke.Keeping Coke currentCoca-Cola has ambitions of being a "global beverage company." It sells iced tea, juice, water, coffee and smoothies. But Coke is its core business, and only a few years ago the Coke brand was stagnating.To boost the brand, Coca-Cola has given Diet Coke a millennial-friendly makeover, launched a new flavor and, for a limited time, brought back New Coke in partnership with Netflix's "Stranger Things." Coca-Cola Energy and Coca-Cola Plus Coffee, which is for now only available internationally, are more ways to keep people excited about cola.So far, Coca-Cola's efforts to revitalize its core brand seem to be working. Second quarter sales were driven in part by 4% global growth in trademark Coca-Cola, the company said. And international sales of Coke Energy are "encouraging," said CEO James Quincey in a July call discussing the quarter's financial results .Coca-Cola hopes that Coke Energy will be a continued source of long term growth, said Gambhir, adding that there is a "pipeline full of new flavors" and other innovations for the platform. 3543

Child endangerment charges are pending against two teenagers after a video posted to Snapchat appears to show a 2-year-old child using a vaping device, Pennsylvania State Police say. 194

CHICAGO, Ill. – A Chicago house party devolved into chaos when a dispute led to the shootings of 13 people -- possibly at random, police said.The 13 victims range from 16 to about 48 years old, said Fred Waller, chief of the Chicago Police Bureau of Patrol.Four of the victims -- including the 16-year-old -- are hospitalized in critical condition. The other victims are in stable condition, Waller said. 416

Establishment-minded Democrats are warning primary voters that Bernie Sanders would struggle to defeat President Donald Trump and would hurt the party's chances in premier House, Senate and governors' races. The warnings come as Sanders shows new signs of strength in the first two states on the presidential primary calendar, backed by a dominant fundraising performance. The Vermont senator has largely escaped close scrutiny over the last year as his rivals doubted the quirky 78-year-old's ability to win the nomination. But less than a month before Iowa's kickoff caucuses, the doubters are being forced to take Sanders seriously. Sanders' camp says he has effected meaningful change in and out of Washington. 726

Does America need a military branch focused on space? It depends on who you ask.In early 2019, U.S. President Donald Trump announced he would relaunch the Space Force.Former President Ronald Reagan first established the force in 1985. It merged with the U.S. Strategic Command after the September 11 attacks.But leaders at the U.S. Department of Defense say a dedicated Space Force is crucial to national security in today’s age.That doesn’t mean you’ll see soldiers marching across planets or military spaceship formations in the sky — at least, not yet.For now, the Space Force is a branch within the U.S. Air Force, which already does some space work.But the Trump administration argues America needs a force focused solely on space.The Space Force would also have its own National Guard and reserves.It would also be responsible for helping other branches with missions.A built-out Space Force would also have its own class of leadership that presides over 15,000 personnel. It would be a member of the Joint Chiefs of Staff.The official proposal requests more than million in funding that first year. It would take another 0,000 per year once the force is fully established. 1198

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