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(CNN) -- Peloton, the indoor bike start-up, released a new holiday ad that in another time may not have made a dent in the cultural conversation. But this is 2019, and once the internet found the ad and pulled at its seams, there was no turning back.Social media is awash in critics who have seen the ad and are confounded by its aims, accusing Peloton of peddling negative body image, unchecked privilege, and gross marital dynamics.This much is clear: We're living in a post-Peloton holiday ad world now.There's a tangled web of accused offenses to run through, but first, let's break down the 30-second spot, which you can watch right here:We open on a young mother descending the stairs of her home, led by her daughter. It is a snowy holiday morning (you can see the snow through the home's luxurious floor-to-ceiling windows!).A faceless husband is waiting for her with a surprise gift!"A PELOTON?!?" she shrieks -- but in delight, or fear?The unnamed woman begins to document her fitness journey in a vlog, and audiences briefly wonder if this woman is a professional YouTuber.She rides after work. She rides, begrudgingly, at 6 in the morning.She rides straight out of winter and into the spring -- one can tell time has passed because the windows now reveal a lush and green backyard.She records it all, though her large, doe-like eyes seem to plead those of us watching at home for help.Who is making her vlog after all?Now it's fall, and our unnamed protagonist has cycled her way through three seasons in 20 seconds! From the screen in front of her, a Peloton instructor finally acknowledges her efforts -- "Let's go, Grace from Boston!"Grace, still home in Boston, is thrilled. Viewers are thrilled to learn this woman has a name."She's So High," a Tal Bachman song that debuted 20 years ago, swells as Grace unveils her yearlong vlog to her husband -- it was he she was speaking to all along!"A year ago, I didn't realize how much this would change me," she says, now a full believer.Audiences cannot immediately notice how Grace from Boston, as fit now as she was at the ad's start, has changed, other than she is now named and perhaps has joined a fitness cult.She thanks her husband for the gift, though it seems as though she did not initially ask for the exercise machine in the first place.Why people hate itSo what, then, is the most offensive part of this ad?Critics suggested it smacked of sexism. In a biting clip, comedian Eva Victor skewered the fact that a husband bought his wife an exercise bike seemingly unprompted -- what message does that send to the wife, then?Perhaps Grace from Boston just wanted an actual bike or an Instant Pot or something, but in Victor's clip, it seems her husband was nudging her toward weight loss.About weight loss -- It's never explicitly mentioned that Grace from Boston uses the bike to slim down, and she's already quite slender when we meet her. We know exercise benefits the body and mind, but in this ad and others, it seems Peloton bikes are used only by people who are already fit.Perhaps it's the idea that a working mother has the time to record her daily fitness regimen for her husband's viewing pleasure -- and is she doing so against her will? Or maybe it's the use of the schmaltzy anthem "She's So High," a relic of an era when depictions of these marital dynamics were widespread?The ad is of course fictional, and it's possible the fictional Grace from Boston loved fitness and dreamed of owning a Peloton bike. But in internet lore, she'll find new life as a meme.The company hasn't issued any responses on social media. Peloton had no comment when reached by CNN.Peloton and privilegePast Peloton ads haven't inspired as much buzz as this one has, but critics have knocked the privileged consumers they portray and market to.In a thread, a Twitter user who uses the handle Clue Heywood poked fun at all the Peloton ads that take place in million-dollar homes with "panoramic living rooms" and "glass-enclosed zen gardens," starring thin women and men who don't sweat as much as they shimmer.Fast Company speculated that Peloton is "trolling" us all with this 30-second spot, that the brand has weaponized its "lack of awareness" into a marketing tool. It's lit up online, and PTON stock rose almost 5% on Monday, though whether it's convincing any of its critics to buy the bikes remains to be seen.The lack of awareness hasn't stopped it in the past: The same week the company went public, CEO John Foley told CNN Business that the bike, which starts at ,245, is "crazy affordable." That's about two-thirds of the average rent for a Manhattan apartment, which might be a hard sell for consumers outside the middle class. 4713
(KGTV) - At 12 years old, she started raising money and building homes for needy families in Mexico. So, naturally Steve Atkinson had to interview Daniella Benitez.What she didn’t know was she was being honored with the 10News Leadership Award!Join 10News and LEAD San Diego as we celebrate the hard work Daniella Benitez does for our community and beyond.To nominate a leader, click here: http://bit.ly/1ChYc8v 430
(KGTV) - Did a hearse driver really use the dead body he was transporting as an excuse to use the carpool lane?Yes.The Nevada Highway Patrol pulled over the hearse this week on I-15 in Las Vegas.The driver said he thought the deceased could be counted as a second person in the car.The trooper disagreed, but let the driver off with a warning.To be clear, you need two living people in a vehicle to use the HOV lane. 424
(KGTV and AP) - Two suspects are in custody in the United States in connection with the deaths of nine women and children in northern Mexico, relatives of the victims report. Bryan LeBaron said Thursday U.S. officials told the family that two suspects had been detained in the United States, but did not specify what role they had played in the Nov. 4 ambush attack. Earlier this week, prosecutors said more than 40 suspects have now been identified in connection with the killings of the extended Langford and LeBaron families who have lived in northern Mexico for decades. Three mothers and six children were killed; eight others were injured. The victims were dual citizens of Mexico and the United States, and part of a Mormon community of about 3,000 members living in Mexico. RELATED STORIES: 9 Mormon women and children were shot and 'burned alive' in an ambush near the US-Mexico border Teen hid siblings, walked 6 hours to get help after attack on Mormon family Authorities arrest suspects in family massacre in Mexico FBI joining investigation into attack that killed 9 Mormon family members in Mexico Mexican investigators said they found 200 shell casings, a scorched car and two other bullet-ridden vehicles at the scene. Mexico's foreign ministry invited the FBI in November to assist in the investigation, reiterating its commitment to investigate the facts to ensure justice to the affected families "The FBI will be providing assistance at the invitation of the Mexican government with the investigation into the recent attack against American citizens," FBI officials said in a statement. "The FBI remains committed to working alongside our international partners to help bring justice to the perpetrators of this heinous act of violence." A small-town police chief in Mexico was arrested in November. The FBI also reported “several individuals” were arrested in Mexico in 2019.KGUN contributed to this report. 1936
(KGTV and CNN) - President Trump will visit California next week, said White House press secretary Sarah Sanders at a briefing Wednesday. Sources familiar with Trump's plans say he is expected to tour the US-Mexico border to look at border wall prototypes in the San Diego area. The eight 30-foot tall prototypes are located near the existing wall in Otay Mesa.The President and White House have been looking to schedule a trip to the border "for a while," one source said. Trump has not visited California since he was sworn into office, though Vice President Mike Pence did a lucrative fundraising swing through the state in October.RELATED: President Trump to inspect border wall prototypesWhite House press secretary Sarah Sanders confirmed Trump is traveling to California next week but did not provide more specific details. 853